Aldi Italia Introduces Innovative Food Packaging

Aldi Italia has rolled out an innovative food packaging made of ‘Social Plastic‘ in cooperation with Carton Pack and the Plastic Bank.

The initiative aims to help the retailer to focus on sustainable packaging for private label products, which in turn protects the environment and promotes a circular economy.

Blueberries and raspberries are the first products featuring the new packaging, the retailer added.

Social Plastic is produced by Carton Pack, an Italian production and logistics company for fruit and vegetable packaging.

Social Plastic is made from waste plastics that would otherwise end up in the oceans.

ESM