Qvik is spreading at an incredible pace and is available at more and more merchants.

By: Trademagazin Date: 2026. 01. 05. 11:48
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Not only since its launch, but also on a quarterly basis, qvik turnover has shown a significant jump: in the third quarter of 2025, the amount that people paid at merchants using the modern payment method based on the instant payment system increased by nearly 10 billion to 17 billion forints – points out Péter Gergely, financial expert at BiztosDöntés.hu. Meanwhile, the number of merchants accepting the payment solution is also continuously increasing.

Behind the growth of the instant payment system (AFR), direct payment solutions based on it are increasingly appearing – points out Péter Gergely, financial expert at BiztosDöntés.hu. According to data from the Hungarian National Bank, the spread of qvik-based transactions has significantly accelerated by the third quarter of 2025, both in number and turnover value.

With the QR-code, NFC and link-based initiation of payments, instant transfers have left the role of an “online banking menu item” and have become a real, everyday payment alternative – the expert adds.

Magnitude-jump in a single year

According to central bank data, 2025. In the third quarter, 421 thousand Qvik transactions were carried out, with a total value of 17.1 billion forints. This represents an almost eight-fold increase in number and more than twelve-fold in value compared to the first full quarter after launch, the last three months of 2024. According to Péter Gergely, the quarterly dynamics are also outstanding: between July and September, the value of Qvik turnover increased by nearly 10 billion forints, more than 2.2 times compared to the data of the previous spring quarter, while the average transaction value of around 23 thousand forints in June rose to over 40 thousand forints.

This suggests that qvik is not only appearing in experimental or occasional use, but is also playing a role in more and more larger, real purchase transactions.

Within the also dynamically expanding total instant payment turnover, the proportion of qvik: at the end of the third quarter of 2025, qvik payments were already 0.65 percent in number and nearly 0.1 percent in value. Based on the growth trajectory, according to Péter Gergely, it is clear that qvik is gaining positions within AFR turnover at an accelerating pace – even if this payment method has so far gained ground mainly on online commercial platforms.

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The number of merchants accepting Qvik payments has increased to over 32.7 thousand by the end of the third quarter of 2025, and based on the steps taken by market players, a significant increase is expected in the coming months. An important milestone in this is that after Príma stores, physical Qvik acceptance also appeared in Praktiker stores at the end of the year with the development of OTP Bank, which, according to market news, will be followed by the inclusion of other large retail chains within weeks or months.

The dynamic growth of traffic data shows that service providers and merchants who create the possibility of transaction-free qvik payments for customers regardless of the amount limit can count on a tangible increase in traffic in the field of everyday purchases – believes the financial expert of BiztosDöntés.hu. According to expectations, in practice, the payment systems – qvik, bank card – will run in parallel at most physical merchants, allowing customers to choose between modern, digital payment methods.

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