HELL Energy opens HELL RING

HELL Energy is planning their next major investment in the direct neighborhood of their existing factory – a 6 billion HUF investment for an auto-motorsport complex able to host international races and heats. The 2,6 km long asphalt race track – meeting all the FIA (Federation Internationale de l’Automobile) and FIM (Fédération Internationale de Motocyclisme) standards – could be compared to the Hungaroring, hosting mainly the Formula – 1 races. The planned handover’s date is spring 2014 and will feature a race building, indoor and outdoor go-kart tracks, a hotel and restaurant and a multi-thousand squaremeter playpark.HELL ENERGY has for many years been one of the key sponsors of technical sports in Hungary. HELL has sponsored several Hungarian and foreign racers and series of race events; this activity was climaxed by a co-operation with AT&T Williams Formula 1 Team, and, as a result, the trademark HELL has completely become linked to motor sport. The result of exceptional relationship lead the owners to the next level: manifesting an unprecedented touristic attraction for the region, a development of an auto-motor complex providing extracurricular activities for the entire family.

Race track and Race Building

The 2,6 km long, 14-16 meter wide track featuring unique technical parameters will also include a race building to host the racers, to run the races and to accommodate the VIP guests and 20 “pits” with a capacity of holding two race cars. The track will be equipped with night light mode as well. According to the plans, there will be an option to rent exclusive track cars (Ferrari, Lamborghini) but any daredevil could use their own cars and bikes. It is also possible that the track will feature a driving technical course for motorbikes and automobiles.

The track will be built in a way that it can be further extended to 4 km in length theoretically making Hell Ring a viable option for Formula 1 and Moto GP races.

Go-kart, hotel, restaurant, playpark

The complex will host a 3000 m2 indoor go-kart hall and an additional cca. 500 m long outdoor go-kart course serving as a preferred meeting point of racers and enthusiasts as well. For the crowd and clients of the auto-motor complex there will be a 22 room 4-star hotel and restaurant also suitable to hold conferences, meetings and trainings for corporate or private purposes. Since Hell Ring offers services and opportunities for the entire family, it is to meet the strict demands of the family’s youngest members. It is planned that the complex will feature the largest and most state-of-the-art indoor playground of 5000m2 in Central Eastern Europe. This unique playground is to be such attraction that is to be operated independently from the race track, and with its array of activities and opportunities it can entertain anyone from 0-12 years of age for the entire day.