Heineken advertisement – Video of the day
Heineken USA released the details of its spring 2014 retail and on-premise promotion, which will give adult consumers the chance to step into the spotlight at a Heineken event this year.
As the latest chapter in the brand's award-winning “Legends” campaign, Heineken's new “Take the Stage” program will include a national sweepstakes for an on-stage experience at one of three Heineken-sponsored venues: the set of the next James Bond film; DJ at the Heineken House at a 2014 music festival; or center court at the 2014 U.S. Open.
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