Italy’s Nova Coop Pilot Tests Home-Delivery Service

Italian regional cooperative Nova Coop is testing its first home-delivery service for online orders. The digital shop offers over 9,000 references from the grocery, fresh produce, and pre-packaged departments of the hypermarket.

Until 16 June, delivery will be free for orders over €50. People with disabilities will be able to avail free delivery of one shopping item per week.

Besides Beinasco, the retailer has recently opened a second pickup point in Turin (Corso Rosselli) spanning an area of 2,700 square metres that can handle around 300-400 orders per day. Customers can pick up their orders from the collection points two hours after the conclusion of the order. For home-delivery services, orders are processed as a next-day delivery at a time chosen by the customer. (ESM)