Soon there will be no need for salespeople in stores either

By: Trademagazin Date: 2024. 07. 24. 12:35

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Self-service cash registers are becoming more and more popular in Hungary, which are currently operating in 5,000 to 6,000 locations. They are proliferating due to technological advances and labor shortages, and are a profitable investment for businesses as installation costs are also reduced. Portfolio.hu conducted an interview with Attila Bessenyei, managing director of Laurel Kft., on the subject.

Self-service checkouts offer customers a quick and convenient solution, especially for smaller purchases. However, in the case of a larger purchase volume (more than 15-20 products), traditional checkouts can be more efficient. In addition, cash payments remain a challenge, especially in rural areas, where the majority of customers still use cash.

Automated stores without cashiers have already appeared in Western Europe, and it is expected that such a system will be launched in Hungary in the fall. These stores will operate with staff during the day and remote monitoring at night. Although personnel costs can be reduced with the development of technology, human labor cannot be completely replaced. Especially when purchasing alcohol, human assistance is needed due to age verification.

In order for stores to function optimally, a hybrid model is needed, where the proportion of self-service and traditional cash registers is determined based on customer habits and store traffic. This approach makes it possible to take advantage of both solutions to increase store efficiency and customer satisfaction.
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