Post-graduate trainings with practical knowledge at the Corvinus University
The instructor and research staff of the Corvinus University’s Marketing and Media Institute (BCE, MMI) in Budapest, believes in the the passage between practice and theory as well as in the importance of lifelong learning.
This knowledge means that we recognize what we do not know, what additional knowledge and skills we need. A specialist with practical knowledge reads the same professional books differently and can match the practical guidelines into an existing system. Therefore, the BCE MMI believes it is important to provide direct usable practical knowledge for the representatives of the company life, which can facilitate the successful implementation of the daily market operations in two areas: the planning and managing of brands, and in the realization of the company's conscious leadership communication.
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