GfK: the conquer of the flavored mineral waters

While the demand for natural mineral waters decreased last year, the demand increases from year to year towards the flavored mineral waters.

According to the datas of the GfK’s Household Panel, that is monitoring the daily consumer goods purchases of the households, more and more people choose flavored mineral waters. This kind of product is mainly chosen by younger housewives, typically in stores of teh discount chains.