GfK: 135 billion HUF on clothing
In the first half of this year, 135 billion HUF was spent on clothing by the Hungarians, six percent less, compared to the previous year. Fewer people are buying clothes, they are also looking for lower priced products and waiting for discount actions.
According to the FashionScope study of GfK Hungária Market Research Institute; The purchasing habits suggest that the recession has not ended: the Hungarian households spending less for travel, clothing, education and culture as well.
Due to the decreasing purchasing power, the buyers spent about 8 percent less than in 2009 – reports Origo.
Related news
Related news
Annual inflation in the OECD slowed to 4.2 percent in March
The average annual increase in consumer prices in the member…
Read more >New environmental fines: companies will now have to dig deeper into their pockets
From May 2025, companies will be subject to significant fines…
Read more >Hygiene without compromises
According to Viktor Hegedűs, senior brand and shopper activation manager…
Read more >