Recent research: this is how Hungarians prepare for the championship
Only 39 percent of Hungarians plan to follow the matches of the 2024 European Football Championship, the largest proportion will follow the live matches on TV, according to a recent survey. Public places such as bars or fan zones are less popular, preferring to watch matches from home alone or with family and friends. Only 2 out of 10 Hungarians consume some kind of alcohol while watching a match, but snacks and light meals are popular, 52 percent of the respondents will look forward to the EC this way. The research also highlighted that the majority would not want their child to choose the soccer career.
As the global main sponsor of the 2024 European Football Championship, Hisense investigated the match-watching habits of Hungarians: the online, representative survey of 1,000 people revealed, among other things, where Hungarians like to watch sports broadcasts, what their typical match-watching habits are and how much they would support their children to be a soccer player.
61 percent of the Hungarian population between the ages of 18 and 65 do not plan to follow the EC, but those who will watch the matches will do so from home alone or with family and friends, the research shows. Only 13 percent of the respondents plan to watch the matches together with friends, in a bar or nightclub, or from a fan zone or other open, public place. It is more common for men to watch sports broadcasts with friends or with a group of friends than for women.
44 percent of those surveyed like to watch sports broadcasts on TV, and in the case of the EC, one in five fans will watch live matches on TV. For 36 percent of the respondents, the large screen size, for nearly a quarter the best possible image resolution, while for 13 percent, detailed images and super sharp contours are the most important aspects when watching sports matches. A larger screen size is more important to women, while men prefer a better image resolution.
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