Trust is the most important thing

It is true for both Hungary and other countries that online buying is very much influenced by how much shoppers trust online transactions and stores. This trust could be increased with the help of an independent certification system, which would analyse online shops and grant them the right to use the organisation’s trust mark on the pages of webshops.

Balázs Várkonyi
member of presidency
Ecommerce Hungary

After a decision made in 2017, Ecommerce Hungary is now working on launching such a trust mark system. Balázs Várkonyi, managing director of Extreme Digital and a member of Ecommerce Hungary’s presidency told that a system like this must meet many different expectations, but the result is definitely positive: increased shopper trust, more shoppers and higher sales. //