dm-drogerie markt rolls out sustainable laundry detergent

By: Trademagazin editor Date: 2025. 12. 08. 10:25

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dm-drogerie markt has launched a new, sustainable private label laundry detergent: the first two Denkmit detergents are already available in more than 2,150 dm stores.

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This article is available for reading in Trade magazin 2025/12-2026.01

The result of collaboration with LanzaTech and the Mibelle Group, dm’s objective was to create a new environmentally friendly detergent manufacturing process.