Atmedia acquires MSC

From 1 January, Lukács Csaba the Managing Director of the Atmedia Kft. fills the Managing Director post of the MSC Kft., because the market leader Hungarian TV commercial house becomes the 100% owner of the MSC Kft.

Thus from now the companies of the Atmedia Group will carry out the advertising sales activities of the public service television and radio stations. Simultaneously, the Atmedia will further strengthen its position on the radio advertising market by creating the Radio Sales House Kft. together with the HGY Invest Kft. The Radio Sales House Kft will perform the radio advertising sales activities of both groups.