Aldi to open in February
According to market informations giant adcampaign starts in February, but the news is not fixed by the company, it never promotes the store openings.
It is unkonwn how many stores will be
open in Hungary, but long term plans show almost 400. Aldi normaly
sells cheap, branded products, but only 7 pro categories. According
to specialist a merger is to wait, five companies (Aldi, Lidl, Penny
Market, Plus and Profi) are to much for the small Hungarian market,
altough there is a discounter fiber all over in Europe, the number of
transactions and the sums increased in the segment in the last years.
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