Christmas in February!
The dm and the FIAT announced a joint prize winning game at Christmas. The winner could take her brand-new FIAT 500L car home in February. Almost four thousand and five hundred people registered in the game. The lucky winner became Keményné Nagy Erika, who came from Zala County.
 
At Christmas, the dm offered not only special dm branded gift packages and perfumes to its buyers, but also a special game in connection with these products: who gave a gift or perfume to surprise their loved ones, could participate in a prize winning game, and could win a FIAT 500L car.
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