Eurostat: nearly one million nights spent in online accommodation in the EU in 2025

By: Trademagazin Date: 2026. 04. 06. 10:09

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Guests spent 951.6 million nights in short-term accommodation booked online in 2025, an increase of 11.4 percent compared to 2024 and 32.4 percent compared to 2023, the European Union’s statistical office, Eurostat, said on Wednesday.

According to the office’s report, the number of nights spent in short-term accommodation in EU member states continued to increase in the last three months of 2025, compared to the same period the previous year.

Between October and December last year, guests spent 172.3 million nights in short-term rental accommodation in an EU member state, booked through Airbnb, Booking or Expedia. The number of guest nights increased by 10.9 percent in the last quarter of 2025 compared to the same period in 2024 and by 30.2 percent in 2023.

The most popular regions for accommodation booked on online platforms – in the third quarter of 2025 – were the coastal part of Croatia, Jadranska Hrvatska region (27.7 million nights), Andalusia in Spain (19.5 million nights) and the French Provence-Alpes-Cote d’Azur region (16.9 million guest nights).

Of the twenty most popular EU tourist regions, six were in France, five in Spain, four in Italy, three in Greece and one each in Portugal and Croatia.

According to the report, between July 1 and the end of September 2025, the most short-term guest nights in Hungary, 2,699,802, were booked on online platforms in Budapest. 646,949 were booked in the South Transdanubia region, 357,578 in the West Transdanubia region, 354,944 in the Central Transdanubia region, 222,433 in the North Great Plain region, 181,109 in the North Hungary region, 138,432 in the South Great Plain region, and finally 71,179 guest nights were booked via online platforms in the region belonging to Pest County.