Summer moves north: Scandinavian tourism grows by leaps and bounds

Norway, Sweden, Finland and Iceland have seen a surge in popularity as the “coolcation” trend continues. The cultural attractions of Stockholm and Helsinki, as well as the Viking Line ferry service connecting the two cities – including the revamped Viking Cinderella – are particularly popular with travelers. With cool summers, long days and family-friendly options, Scandinavia is increasingly becoming an alternative to the Mediterranean in the summer season.