Sales Insights 2014 – the efficiency of sales organisations

Chain Bridge Club, GFK and MindZ decided to conducts a study on the efficiency of sales organisations, with the participation of key FMCG actors’ sales managers. Besides objective measurement, the study will also take into consideration the subjective views of sales team heads to uncover the most important trends in how sales organisations operate. All aspects of sales organisations’ work will be analysed thoroughly. At the Business Days Conference this autumn we are going to share the first results and conclusions in the form of a presentation and workshop, because we believe that good results in a competition are only possible if we are among the best at the trainings.