The FMCG brand owners are paying attention to this in 2013

The Médiapiac and the Thinkdigital have launched a series of roundtable discussions under the “Think Digitally!” title. For the first time the participants of the FMCG sector hared their experiences and expectations in connection with the markets.

It is for sure that the role of digital interfaces in the marketing communications mix of FMCG companies will increase both in direct sales incentives or in brand-building. However, it is important which players will benefit from the boom, because the competition is strenghtening.

You can read more about the series of roundtable discussions supported by Thinkdigital here:

itt olvashattok bővebben.