401-2500 square meter stores improving their position

Retail sales of cereal bars declined by 3 per cent both in terms of value and of volume in the April 2006–March 2007 period. The total market was estimated at between HUF 2,5-3 billion. Private labels achieved a market share of 23 per cent in the above period. Average price rose from HUF 58 to 61. The market share of hyper markets and below 400 square meter stores declined by 1 per cent.