Strengthening marketing for Budapest tourism

Budapest Tourism Agency (BTH) which is responsible for tourist marketing in the capital can spend 50 million HUF more this year – reports Világgazdaság. After the 450 million HUF budget last year, this year the organisation can spend 500 million HUF.

According to Fekete László Chief Executive Officer – in the next two weeks the organisation will revise their annual marketing plans. The 50 million HUF will be paid on foreign promotion. It is also necessary, because the guest nights spent in the capital decreased by about 20 percent in the first quarter of 2009, due to the economic crisis.