Manufacturer brands are robust among insecticides

The insecticide and insect repellent market contracted by 4 percent in value last year – Nielsen registered a HUF 3.5 billion turnover. One packaging unit costs HUF 586, 20 percent more than a year earlier. Aerosol products are the mostpopular with a 35-percent value share. Manufacturer brands are strong: private labels only had a 2 percent share of volume sales in both September-October and November-December 2009. Hypermarkets’position strengthened among retail channels.