Manufacturer brands are strong
Hair removal sales are very much concentrated to drugstores: this store type ised 62 percent of sales in the March 201-February 2011 period, according to the Nielsen Retail Index; hypermarkets represented 31 percent. The annual market’s value was slightly above HUF 1 billion, down 5 percent in terms of both value and volume. Manufacturer brands’ value sales grew by 1 percentage points to 93 percent.
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