Manufacturer brands are strong and stable

In the last two January-August periods anti-aging cream (face and eye) sales were around HUF 3.5 billion. Value sales expanded by 4 percent and volume sales grew 1 percent. Drugstores dominate in this category, too: the channel’s share from value sales reached 77 percent in the first eight months of both 2013 and 2014. Manufacturer brands’ share from value sales was a stable 88 percent.