Coca-Cola’s paper bottle passed the test in Hungary

By: Trademagazin Date: 2021. 11. 08. 15:35

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The Coca-Cola Company has teamed up with Danish start-up Paper Bottle Company (Paboco) to develop a paper bottle for soft drinks. The beverage company and Kifli.hu started testing the new innovation on 16 June with Coca-Cola’s plant-based drink AdeZ. Feedback has been positive so the project continues and the fully organic, 100-percent recyclable paper packaging will soon be mass-produced.