It removes stains and preserves colours

DunaPro Zrt., a Hungarian-owned company is the distributor of the Clorox brand, they supply 7,500 stores directly. In 2008, they introduced chlorine-free stain remover Clorox Color to the Hungarian market. A prize game from 7 May until June 3 in 2009 supported the launch in dm stores.

Those who bought at least one Clorox Color product and sent the data on the receipt and the buyer’s name via SMS to the company participated in a game. The main prize was an Indsesit washing machine/tumble dryer and 10 Clorox gift packs in the value of HUF 5,000 were also drawn, together with 50 dm vouchers of HUF 10,000.