PLMA’s 2021 “World of Private Label” International Trade Show cancelled
Based on the press release of PLMA International Council issued on 15. November, the personal Trade Show had to be cancelled in spite of all the automn advertising campaign.
As the Netherlands and other European countries battle Covid-19 with increasingly stringent government mandates on assembly and movement, PLMA has decided to cancel its “World of Private Label” Trade Show, which was set for the RAI Exhibition Centre on 14-15 December, according to an announcement by the PLMA International Council.
The grimace of fate
It all began im 2020 when the Trade Show was traditionally schedulled for May but had to be cancelled to December which had to be cancelled too. Finally there was an online Trade Show on 1-4 December 2020. This 2021 December event was actually the rescheduled May 2021 show, which also fell to Covid-19 restrictions. The series of annual PLMA shows began in 1986 and annually attracts thousands of exhibitors and visitors to the RAI, Amsterdam and is the world’s largest trade fair of its kind.
Active 2022
In announcing the December cancellation, PLMA assured its members, retailers, and other parties in the private label industry that it will be providing ample opportunity for them to network and transact business throughout 2022. A virtual show, PLMA Global, will be presented in March, and the regular annual in-person event has been set for 31 May – 1 June 2022, at the RAI in Amsterdam.
PLMA President Peggy Davies said: “PLMA remains committed to providing the worldwide private label industry with networking opportunities as well as valuable sales and marketing solutions.”
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