More and more popular and more expensive to advertise on Facebook

The advertising costs on Facebook increased by almost three-quarters, by 74 percent, as more and more big brands retire from TV and print media and palce their ads on the world's largest community site.

According to TBG Digital, The cost per one click in the last 12 months increased by 74 percent of Facebook.

The biggest surprise of the last period, that those firms which previously spent only pennies on social media site coverage, now deduct more and more money from the traditional medias. For example, the Coca-Cola, that has more than 32 million fans on Facebook, or large movie firms, TV stations and car brands – writes Világgazdaság Online, after the Financial Times.