Growing ecological consciousness

The American Burgerville fast food chain has been using eggs exclusively from hens kept outside cages for its breakfast menu for a year. They use approximately 600,000 eggs each year which all come from farms where hens are kept in a natural environment fed fodder which is free of meat, hormones and antibiotics. They use the highest quality ingredients for their other meals as well. Commitment to sustainable growth and ecological consciousness has always been a key element of their image. This is becoming so important in the American market that Burger King plan has already followed their example.