Game meat sales on Kifli.hu double in autumn

By: Trademagazin Date: 2025. 10. 27. 12:34
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In autumn, the demand for game meat on Kifli.hu increases significantly, approximately twice: during the autumn season, every hundredth order contains such a product. Those who regularly buy game meat typically reorder every 1–2 months, with the peak period being the autumn months and the end-of-year holidays. The category’s turnover continues to grow in the long term due to seasonal interest.

Game meat is one of the most popular categories in the colder months on Kifli.hu. The online supermarket offers deer, roe deer, mouflon, quail, pheasant and wild boar, and in addition to fresh and frozen products, processed specialties – such as salamis, sausages and pâtés – are also available. In the autumn-winter season, twice the average amount of products from this category is added to the baskets.

The highest demand is experienced in the autumn period, when the selection is wider due to the natural season of game, and this is when customers are most looking for these products. According to Kifli.hu data, customers place a game product in about every hundredth order, and those who regularly buy from the category typically reorder every month or two.

The most popular product is venison, but many people are also looking for pheasant and venison roast. The demand for prepared meat for stews is stable throughout the year. For grilling enthusiasts, deer hamburger patties may be an option, but other prepared game meats are also excellent for baking and grilling.

In addition to raw versions, there is increasing interest in processed game meats. The range includes a variety of deer sausages, salamis, frankfurters and pâtés, of which sliced ​​deer salamis are the most popular. The most popular are delicatessen, smoked and spicy deer salamis during the festive season.

All game products come from domestic sources, and Kifli.hu aims to provide customers with a selection of quality Hungarian game products all year round.

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