Dr János Serényi was elected president of MagyarBrands

Mr Serényi is an economist-engineer, economic journalist, international economic specialist and he has earned a doctorate degree in economy. He has been working in the Hungarian Superbrands programme as president or director since its launch in 2004. He left McCann Erickson’s directorial seat after 20 years in 2008 to start Értéktrend Kft., his own consultancy, coaching and training company. His areas of research include: professional presentations, personal brand building and brand building in the digital world.