Dm babybonus for expectant mothers and families with young children

In May 2025 dm launched a new digital service for expectant mothers and families with young children, called dm babybonus, which has personalised content, exclusive coupons and information to support families in their everyday lives with children.

This article is available for reading in Trade magazin 2025/8-9.

“Our new service offers information tailored to the stages of a baby’s development and exclusive offers”, revealed Roland Kanyó, head of marketing and PR at dm.