Successful digital campaigns – for everyone?

Nearly a hundred finalists and award-winning works have become available electronically with the publishing of the Effie 2014 Digital Yearbook , which summarizes the most effective advertising campaigns, the related ideas, strategies and results of the domestic agencies dealing with marketing communications.

The digital yearbook was born with the aim to show the design and construction processes through specific case studies, which are essential for a truly successful and effective advertising campaign creation for those who are interested in the profession.
The biggest advantage of the digital version that the limited edition professional publication will be available forthose interested who have not had the opportunity to get it”- Aczél László, chairman of the Association of the Hungarian Communication Agencies (MAKSZ).

http://www.effie.hu/downloads/effie-evkonyv-2014_20141125.pdf