Keep it simple…
In recent years, I have noticed that performing our duties mechanically, in accordance with internationally accepted “best practices” was often no longer enough to get the results expected from us.
A new methodology, ESP (Efficient Sales Program) can help sales organisations and staff to get a new perspective of the sales process. The basic idea is “Not to sell, but make it easier for our clients to buy from us”. ESP is based on scientific research, as well as experience with sales organisations like that of NIKE, Pfizer, Microsoft, or British Telecom. It is an integrated sales and sales development system which can be applied to the whole scope of activities within a company. The exclusive ESP partner in Hungary is GROW Sales Kft. ESP is limited to those principles which are truly essential for efficient sales and which can make a real difference in the relationship between sales executives and their clients. Owing to the simplified approach used by ESP, sales activities can be made more efficient and we can also get a chance to “stand out from the crowd”.
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