OPTEN and Bridge Budapest asked business leaders about their future vision

By: Trademagazin Date: 2023. 02. 28. 10:35

The mood of domestic business leaders has improved significantly regarding their forecasts for both the current and the next 3 months, reports OPTEN and Bridge Budapest in the latest survey. The slightly positive outlook at the end of last year has been replaced by a much more optimistic management outlook. Not only the current prospects, but especially the future visions, company managers are much more hopeful now. This indicates a turnaround compared to the fact that at the end of last year, businesses were still thinking about a deteriorating economic environment in all areas.

The OPTEN-Bridge Business Outlook Matrix was born last fall with the intention of providing a clearer picture of the mood of business leaders at home with a quarterly business and private mood survey. The purpose of the assessment of the real situation and vision of the future is to have a more accurate understanding of domestic conditions in the changing economic environment, and to help business decision-makers who are more easily confused due to prolonged periods of instability.

The Vision Matrix examines the future vision of company managers on a scale of 1 to 10, on two levels, on which feelings turn negative below 5 and positive above 5. (1 is extremely negative – 10 is extremely positive). The survey also asks about the current vision and the future vision due in three months, about which the respondents comment on both the company manager’s and personal level. With Jövőkép Mátrix, economic managers and business owners were first surveyed at the end of October last year; and now a quarter later, at the end of January this year, the company managers were asked again: anyway, how are you now?