PR
Shell shops add private label and gourmet foods to their product selection
Shell service stations are waiting for customers not only with premium quality motor fuels, but also excellent foods and drinks in Shell Cafés. Shoppers can now buy the silky smooth...
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European Fresh Force programme reached 3.4 million people last year
In 2023 the Hungarian Chamber of Agriculture (NAK) continues the European Fresh Force campaign, which seeks to popularise fruit and vegetable consumption. This is the last year of the...
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A sunshine selection: METRO Wine of the Year 2023
Every year white, rosé and red wines are chosen for the METRO Wine of the Year selection, and METRO Hungary also compiles a trio of excellent Hungarian wines. These selections...
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Vegetables in green packaging! – Eco-friendly solutions from Prémium Kert Kft.
Szeged-based fruit and vegetable retailer Prémium Kert Kft. started out as a family business back in 2010, and by now it has evolved into a group that sources produce from...
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Preserving the values of poultry processing in Szentes: the team behind the VALDOR brand
The VALDOR brand collective has been a member of the Bonafarm meat marketing team since 2020. It is a real challenge in the diverse domestic poultry meat market to make...
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Gyermelyi builds new modern mill
Gyermelyi Zrt. has built a new mill, with which the company’s daily wheat processing capacity increases to 800 tonnes – this is the biggest capacity at a single site in...
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Szuper Plusz: Coop is building a new store network
Our magazine interviewed Géza Tóth, the CEO of Co-op Hungary Zrt., who talked to us about the expansion of their Szuper Plusz store network, the company’s business strategy and vision...
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Once again you can apply for the Value and Quality Award
The Value and Quality Award Tender System honours those businesses, organisations, institutions and individuals that provide excellent products or services, and a high level of customer and employee satisfaction. The...
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(HU) Aki a Gyulait szereti, az nyerni is szeret!
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DODO and Rossmann are testing drones for home delivery
Data-driven logistics company DODO and Rossmann have launched a unique pilot project, for the home delivery of products ordered in the drugstore chain’s online shop. The first test flight departed...
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(HU) Wanzl innovációk közvetlenül az EuroShop-ról (3.)
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Sustainability goals at Lidl Magyarország
Sustainability influences the lives of all of us, and we need to act in every field of life if we want to stop the climate change. Since 1 January 2022...
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Rioba: coffeehouse products from A to Z
Hot beverages that are good for the soul too simply must be there on the menus of every café, bar and restaurant. For METRO it is a priority to always...
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(HU) Wanzl innovációk közvetlenül az EuroShop-ról (2.)
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Wanzl innovations directly from EuroShop (1.)
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TrafikTV – where “only the results matter”
According to the analysis of RetailZOOM Kft., sales of FMCG products increased by more than 27% in National Tobaccos Shops in 2022, with sales revenue approaching HUF 170bn. TrafikTV has...
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Csonka Pici is the face of PENNY’s new PICI prices advertising campaign!
One of the leading retail store chains in Hungary started the year with a large-scale marketing and advertising campaign. The promotional campaign called PICI prices draws attention to the wallet-friendly...
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(HU) Ez lehet a vásárlás jövője a Wanzl szerint
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(HU) Így segíti a Wanzl a különböző munkafázisokat
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Wanzl innovations in the self-service zone
The Smart Exit technology not only keeps the processes of the self-service checkout zone under control, but also makes the exit uncomplicated for the customer. More room for movement, optimal...
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With Wanzl’s new technology, considerable time and labor resources can be saved
Have you ever wondered how to avoid queuing after shopping? Just read the barcode of the product before you put it in the shopping cart and pay! With the Wanzl...
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“Find your way” – this is Wanzl’s EuroShop motto this year
The retail landscape is undergoing massive change. New business formats and innovative business models are being tested, which require new technologies and renewed product display options. More and more complex...
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(HU) Vonzó borlap újborokkal – a METRO tanácsai
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An influx of funds in Hungarian agriculture
Our magazine interviewed Balázs Győrffy, president of the Hungarian Chamber of Agriculture (NAK). – What do you think about the rapidly rising food prices? Are there factors that are likely...
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Year-end collaboration between Mastercard and SPAR
Mastercard and Spar are preparing for the festive season with one of the biggest consumer promotions of the year. The parties believe that just a few occasions are enough to...
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Dunapack starts production in new factory
Hungary’s market leader corrugated board packaging company, Dunapack Kft. has opened its new factory in Dunavarsány. Our magazine interviewed sales director Ádám Pöltl product management and business development sales director of Dunapack....
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Hungarian innovation revolutionises the market: the eCashRegister is here!
CEO Gábor Várkonyi talked to our magazine about how CMO24 Hungary Zrt.’s new application, the eCashRegister will revolutionise the cash register market. – In what ways is the application innovative?...
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METRO presents the iconic red Michelin plaques to the best restaurants
This year’s Michelin Guide award ceremony took place on 3 November 2022. For several years now METRO – a Michelin Guide partner and the premium quality cooking ingredient supplier partner...
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Guaranteed low prices in the constantly changing market conditions – Innovative development projects at dm
Prices fixed for four months, dm’s private label products that offer value for money, developing online services and excellent offers to loyalty card holders – these factors have all played...
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Modernised Privát Max store in Komádi!
Kerekes Kft. started the Privát store chain in 1996, and the Privát Max grocery store opened in Komádi in 2006. The shop has gone through a complete overhaul recently, and...
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