Market News

Hungarian intermodal traffic is about to change pace

The Hungarian intermodal market entered a new phase: maritime container traffic has surged, rail transport of semi-trailers is expanding dynamically, while the new EKR regulation provides a long-term support framework...

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The Competition Council of the Hungarian Competition Authority has been expanded with a new member

The Competition Council of the Hungarian Competition Authority (GVH) has been expanded with a new member and the mandate of one member has been extended by another six years by...

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More plies, greater choice

In the first half of 2025 the facial tissue market grew by 8% in volume and nearly 7% in value. From the offline sales channels drugstores stood out, mainly due...

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(HU) Új nyitvatartással növelni lehetne a termelői piacok vonzerejét

New opening hours could make farmers’ markets more attractive This article is available for reading in Trade magazin 2025/10. According to a representative online survey conducted in Hungary, Italy and...

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Manufacturing industry expanded slightly in September

According to a recent report by the Hungarian Logistics, Purchasing and Inventory Management Association (MLBKT), the seasonally adjusted Purchasing Managers’ Index (PMI) rose to 51.5 points in September, indicating moderate...

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GKI confidence index reaches 4-month high in August

According to a survey conducted by GKI Economic Research with EU support, consumers and the business sector expressed more optimistic outlooks in August than in July. This article is available...

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Loyalty reloaded – who is going to win the loyalty war in 2025?

Consumer loyalty has never been so volatile and numerous international studies (Salesforce, PwC, McKinsey) warn that trust is quickly undermined by fragmented systems – when CRM, newsletter distribution and loyalty...

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Eurostat: the number of guest nights booked on online platforms continued to increase

The number of nights spent in short-term accommodation in EU member states continued to increase in the second quarter of the year compared to the same period of the previous...

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Private labels are quietly winning Europe’s grocery shelves

Across Europe private labels continue to expand their market share as budget-conscious shoppers increasingly prioritise value. This article is available for reading in Trade magazin 2025/10. The article reflects the...

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Get ready to face it!

As a result of premiumisation, the European serum market grew by 7.3% in value in 2024, while in volume sales stagnation was reported. Consumers are typically looking for solutions to...

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Elevating poultry prices

According to AKI PÁIR data, in Hungary the producer price of live broiler chicken grew by 6.9% to HUF 443.2/kg, while that of live turkey augmented by 7.8% to HUF...

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Private labels are flourishing in Europe

According to Circana’s recently published report, Private Labels: Transformation for Growth, on the six biggest European markets – France, Germany, Italy, the Netherlands, Spain and the United Kingdom – private...

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European Rabbit Meat Days on October 4-5, 2025

On the first weekend of October 2025, rabbits will be the main character in Hungarian restaurants. The open goal of the new initiative is to promote the consumption of rabbit...

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Invisible risk in the chain: microplastics in the food industry

Nano- and microplastics are present in water, packaging and even in our bodies. Microplastics are plastic particles smaller than 5mm (approx. 0.1–5000µm); nanoplastics that are even smaller can pass through...

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Stable prices, big harvest – the pumpkin season is on

Thanks to the hot, sunny summer, the pumpkin harvest started earlier this year and the yield is really good. This article is available for reading in Trade magazin 2025/10. Already...

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Campaign for a lower VAT on alternative drinks in Germany

REWE and manufacturers vly, Berief, and Oatly have jointly called on the German Bundestag to reduce the VAT on plant-based drinks from 19% to 7%. This article is available for...

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New CFO at Bonafarm Group

From September 1, 2025, Róbert Demeter will join the Bonafarm Group as Group CFO and Deputy CEO. Róbert will be responsible for the financial management of the group, including business...

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Only vegan food was available at Billie Eilish’s Manchester concerts

In July only plant-based foods were on the menu at the Billie Eilish concerts in Manchester’s Co-op Live Arena, reducing the food-related emissions of the events by 47%. This article...

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More Hungarians are open to vegan diet, but meat still dominates

Although only 3% of the Hungarian population follows a plant-based diet, nearly a quarter are open to vegan alternatives, we can learn from recent research by NRC. This article is...

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Manufacturer’s extended warranty equals quality – this is a really strong argument

When buying a new household appliance, four factors decisively influence consumers’ choices: the device’s functions, price, ease of access and the digital services associated with it. However, at the moment...

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Nutella Plant-Based makes Hungarian debut

From September 2025 Ferrero’s vegan-certified innovation, Nutella Plant-Based is also available in Hungary, bringing the well-known Nutella flavour with completely plant-based ingredients. This article is available for reading in Trade...

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PLMA Live: record-breaking private labels

In 2024 the market share of private labels reached a new high in Europe: 38.1%, representing a sales turnover of EUR 352bn in 17 countries across the continent, according to...

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Refreshing dreams, sour reality

In the past few years the fruit juice market has been on a downward path in terms of volume sales, but the category has grown in value because of the...

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The number of domestic corporate acquisitions is at a historic high

The domestic M&A market in Hungary is at an all-time high, with 110 such deals worth a total of $9 billion last year, an increase of almost 40 percent compared...

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Sauna Weekend will be held again this year with national sauna programs

The Hungarian Bathing Association is organizing the Sauna Weekend for the eighth time this year; October 4-5. between, thematic sauna programs await those interested in the country’s spas – Zoltán...

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Revo Foods targets sporty consumers with mushroom protein

Minced Fungi Protein, the latest innovation by Revo Foods is a mushroom protein based ingredient that is richer in protein than beef, tofu, eggs and lentils, and has better taste...

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Security remains the most important factor in online shopping

According to Visa’s 2025 survey of e-commerce payments in Central and Eastern Europe, security remains the most important factor for 83% of Hungarian consumers when shopping online. This article is...

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Lidl UK’s plant-based sales are booming

In 2025 Lidl UK realised a 694% annual sales growth with its private label meat-free and plant-based dairy products, exceeding its 400% target by far. This article is available for...

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What do children really eat at school? National research on children’s eating habits and food waste

School meals affect the lives of every family: they affect whether the child lives well during the day, how the evening meal turns out at home, and how much food...

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K&H: first-time home buyers submit 200 home loan applications per day

The Otthon Start Program, which was launched in September, generated significant demand, according to K&H. In the first month, the financial institution received an average of 200 applications per business...

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