Market News
Corporate innovation has gained momentum again – especially in the field of digital developments
The K&H innovation index increased by two points to 28 points in the first half of 2025. The indicator measuring the innovation activity of domestic companies with sales revenue of...
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Henkel and the 10 Million Trees Foundation plant 1,800 trees
Henkel Magyarország and the 10 Million Trees Foundation have been working together for five years. This article is available for reading in Trade magazin 2025/5. As a result of their...
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More than 44,000 people tried going vegan in January
This year’s Veganuár was a huge success, according to the organiser Prove: 44,535 people tried the vegan diet, encouraged by Adél Jordán and more than 10 other famous experts and...
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Flavors, experiences, awareness: A free gastronomic adventure at the Water, Music, Flower Festival
Two major Hungarian festivals, the Water, Music, Flower Festival (VZV) and MentesFeszt, have entered into a strategic partnership, resulting in the launch of the MentesFeszt Village in 2025 – a...
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Even during the challenges, fruit growers can count on the government
The government is committed to supporting the horticultural sector, even in the midst of challenges. Therefore, Minister of Agriculture István Nagy initiated a consultation with the sector’s stakeholders in order...
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Makro Spain expands private label offering
Makro added 406 new private label products to its assortment in Spain in the 2023-2024 financial year, bringing the total to over 6,000 under the Metro Chef, Metro Professional, Metro...
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Lekkerland partners with VusionGroup to digitalize its 24/7 smart kiosks
Lekkerland, REWE Group’s expert in convenience solutions, has partnered with VusionGroup to fully digitalize its rapidly expanding network of autonomous 24/7 smart kiosks that leverage self-checkout technology across Germany. Located...
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Bell Food’s Eisberg unit sells three Eastern Europe plants
Bell Food Group’s Eisberg unit is selling three production sites in Poland, Romania and Hungary to focus on markets in the DACH region. Switzerland-headquartered Bell Food, which supplies meat and...
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David Beckham, Pélé and Ronaldinho star in new Pepsi MAX ad
Soft drink brand Pepsi MAX is uniting football stars from across the generations for a jam-packed new campaign featuring David Beckham, Alexia Putellas, Leah Williamson and Lauren James. Centred around...
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NGM: prices of affected drugstore products decreased by almost a quarter
We have taken another step against unjustified price increases, the prices of affected drugstore products have decreased by nearly a quarter, the Ministry of National Economy (NGM) announced on Tuesday....
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The National Trade Association is preparing a proposal to eliminate margin squeeze
In order to avoid further uncertainty, the international food retail enterprises of the National Trade Federation (OKSZ) are proposing to the government a smooth phasing out of the margin freeze,...
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Only two EU countries have higher inflation than Hungary
The European Inflation Outlook of the Private Banker compared the inflation data for March and April and concluded that despite the decrease in Hungary’s annual inflation rate of 4.2 percent,...
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Bankmonitor: More than 19,000 billion HUF is lying unsecured with Hungarians
According to MNB statistics, Hungarians held 19,236.1 billion forints in cash and freely in their bank accounts in the first quarter of 2025. Every Hungarian has more than 2 million...
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The secret to successful digital transformation – according to KPMG
Companies continue to watch their competitors’ moves with a wary eye, but this is no longer the main influencing factor when deciding on digital investments. In the past two years,...
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Spring tax package 2025 – wide-ranging changes in several tax codes
The Ministry of National Economy has submitted the draft of the spring tax package to the Parliament, which includes amendments to several tax codes. EY experts provide information on the...
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An international breakthrough in the life of chocoMe Atelier: the prestigious International Chocolate Awards have catapulted Hungarian bean-to-bar chocolates to the forefront of the world
chocoMe Atelier’s bean-to-bar collection has earned four silver and three bronze medals at the European round of the International Chocolate Awards, widely regarded as the most prestigious competition in the...
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EU AI Act – EU Artificial Intelligence Regulation
Regulation (EU) 2024/1689 of the European Parliament and of the Council introduces comprehensive rules on the use of artificial intelligence in the European Union. The entry into force of the...
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K&H Analyst Commentary: Hungarian wages continue to slow down
Based on the current outlook, net real wages may increase by 3.8 percent this year. Wage dynamics have been slowing down continuously since the beginning of last year, and the...
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Jerónimo Martins targets 300 store openings in 2025
Portuguese retail group Jerónimo Martins plans to invest EUR 1.1bn in 2025, mainly in Poland and Colombia. This article is available for reading in Trade magazin 2025/5. The goal is...
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Essential oil market with new directions: consciousness is shaping the demand
The essential oils renaissance has brought new product forms and usage patterns – and also a shift in the entire market approach. This article is available for reading in Trade...
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Skin beautification doesn’t just depend on creams – what does the dietitian say?
The beauty industry has long emphasized the role of topical skin care products, while there is growing evidence that the quality of our diet also determines the health and appearance...
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Corn prices up 22 percent from a year ago
Agricultural marketNewsPublication According to Tallage, the spot export price (FOB Gulf) of corn produced in the United States decreased by $1 to $210/ton between April 4 and May 8. In...
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Fruit and vegetable sales up 40% at Kifli.hu
In the last 10 months Kifli.hu sold 9.5 million packs of fruit and vegetables, which was 40% more than in the same period of the previous year. This article is...
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For businesses to grow, expanding their credit portfolio is essential.
For businesses to grow, it is essential to expand their credit portfolio, stressed Zsuzsanna Lukács, Deputy State Secretary for Enterprise Protection at the Ministry of National Economy (NGM), on Tuesday...
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Trenkwalder: student workers can expect an average hourly wage of 8 percent higher this summer season
According to data from the ELTE-Trenkwalder School Cooperative in mid-May, employers are offering students an 8 percent higher hourly wage this year, averaging around 2,150 forints. According to the employment...
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More home office job opportunities have opened up in the past year than in the year before
Last year, the majority of affected employees expected a tightening of the regulations regarding home office at their workplace, but when examining the advertised jobs, this phenomenon is not confirmed....
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May 20th is World Bee Day
Get back to nature. Certainly, this advice is often given, whether we are struggling with mental or physical problems. Being close to nature, and especially the presence of bees, can...
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The FAO European Foot-and-Mouth Disease Committee held its plenary session in early May
The FAO Foot-and-Mouth Disease Committee (EuFMD) reviewed and assessed the European situation of the disease at its plenary session in early May. At the meeting, Dr. Szabolcs Pásztor, Chief Veterinary...
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New grant programmes in the field of sustainability
European and domestic agricultural practices are increasingly driven by the green standards of the European Union, state secretary Zsolt Feldman told at a conference. This article is available for reading...
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Pesticide residues in food: What is the situation in the EU?
The risk to human health from pesticide residues remains low, according to the latest report from the European Food Safety Authority (EFSA) for 2023. The results show that 99% of...
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