Market News

Registration for the Pálinkás Bonbonja of the Year 2026 competition has started

The registration for the Pálinkás Bonbonja of the Year 2026 professional competition has started, which, according to the organizers, has now become Hungary’s first and only competition specifically focusing on...

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Pay smart: Digitalization makes our finances simpler and safer

More than half of the Hungarian population (56%) is familiar with the concept of a payment request, and 87% of digitally affine internet users have encountered an online fraud attempt....

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Teleworking has proven successful for more than a quarter of Hungarian companies, and they do not intend to change their practices in the next year or two

According to the GKI survey, 27% of companies provide the opportunity for at least some of their employees to work from home. The home office has therefore become a stable...

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The Hungarian Chamber of Commerce and Industry closed a successful year in 2025

The Hungarian Chamber of Commerce and Industry (MKIK) had a successful year in 2025. In the spirit of the Chamber Renaissance, it began to build its activities on five pillars:...

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Clustered Agaricus Named Hungary’s Mushroom of the Year for 2026

The clustered Agaricus (Agaricus bohusii) has been selected as Hungary’s Mushroom of the Year 2026 in a vote organised by the Hungarian Mycological Society. The voting took place in October...

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Here’s how much bank bills will cost this year

The Central Statistical Office has published the annual inflation data for 2025, i.e. the rate of increase in consumer prices last year. This also determines the maximum rate of increase...

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2026-os trendek a globális üzleti rendezvényágazatban

The MaReSz Secretariat has prepared and published the Hungarian-language excerpt of the IBTM World Trends Report 2026, an industry report that draws on data from more than 140 sources to...

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Give new life to old gadgets! – results of the 2025 “Pass it back, bro!” campaign

The “Pass Back, Brother!” used mobile phone collection campaign took place for the 8th time in 2025. In 2018, the Jane Goodall Institute launched a joint campaign with the KÖVET...

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HIPA: new support opportunity opened for companies in the field of clean technologies

Hungary has successfully announced its new support program for investments related to the Clean Industry Agreement with the European Commission, with the approval of which the country will be among...

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Cybersecurity investments also concentrate on AI

According to PwC’s 2026 Global Digital Trust Insights survey, companies will spend 36% of their cybersecurity resources on AI over the next 12 months, more than on cloud security (34%),...

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Tesco cuts price of plant-based foods

Tesco has announced a 20% discount off all chilled plant-based foods until 27 January. The offer will be available in larger Tesco stores and spans across 190 chilled plant-based lines,...

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Constellation debuts first non-alc Modelo beer in US

The new Modelo Chelada Limón y Sal Non-Alcoholic variant sits alongside Constellation’s non-alc Corona beer brand in the US Constellation Brands, the producer and owner of Modelo for the US...

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Fruit Logistica 2026: Six stages, one goal – sharing knowledge, shaping the future

Inspiration, innovation and international perspectives: at Fruit Logistica 2026, the focus of the expert forums and stages will once again be on the key issues for the future of the...

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KSH: industrial production fell by 5.4 percent in November compared to the same period of the previous year and by 2.0 percent compared to the previous month

In November 2025, the volume of industrial production fell by 5.4 percent compared to a year earlier. The index adjusted for working day effects is the same as the unadjusted...

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A mission

Veganuary is a global campaign that has been running since 2014, offering a free programme every January to help people try plant-based eating. However, in Hungary businesses and consumers are...

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Does the consumer or the food industry shape what ends up on the table?

Consumer demands play a decisive role in the changes in the food industry and the direction of food development, and therefore in what ends up on the table. Customers want...

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NKFH: increased inspections begin to ensure the safety of carnival masks, costumes and wigs

With the carnival season approaching, the National Trade and Consumer Protection Authority (NKFH), in cooperation with government agencies, is launching a comprehensive market surveillance inspection to examine the safety of...

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Gasoline, used, for 3.9 million – this is how middle-aged Hungarians plan to buy a car

Four out of ten middle-aged people plan to buy a car in the next year, according to the K&H Sure Future research, which examined, among other things, the opinion of...

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University of Sopron introduces standardised AI regulatory framework

In September 2025 the University of Sopron became the first university in Hungary to adopt a standardised AI regulatory framework. This article is available for reading in Trade magazin 2025/12-2026.01...

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Blue Planet: Eco-friendly living can be a huge business

With the carnival season approaching, the National Trade and Consumer Protection Authority (NKFH), in cooperation with government agencies, is launching a comprehensive market surveillance inspection to examine the safety of...

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NAV has published a publication summarizing information on personal income tax returns

The National Tax and Customs Administration (NAV) has summarized the most important information about personal income tax returns in a practical, easy-to-understand publication. The digital information booklet is now available...

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From Monday night, the traffic of trucks heavier than 7.5 tons will be restricted

Due to the expected sleet, trucks exceeding 7.5 tons of gross vehicle weight will not be allowed to drive in some parts of the country from Monday night – the...

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PepsiCo Integrates AI To Improve Production And Supply

PepsiCo has partnered with Siemens and NVIDIA to integrate artificial intelligence and digital-twin technology into its manufacturing and supply chain operations. This multi-year collaboration, announced at the CES 2026 trade...

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PrepWorld Expands Fresh-Fruit Activities To France

PrepWorld, the UK fresh-cut fruit division of AgroBerries Group, has formed a joint venture with French fresh and exotic fruit-and-vegetable specialist Omer-Decugis & Cie. PrepWorld France will establish a fresh-cut...

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Carrefour To Enter Ethiopia In Franchise Expansion Deal

French retailer Carrefour is planning to enter Ethiopia with a franchise and supply partnership with Queen’s Supermarket PLC, a subsidiary of Midroc Investment Group. The partnership will see the rollout...

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Bird flu has also appeared in Nógrád County

The laboratory of the National Food Chain Safety Authority (Nébih) confirmed the presence of a highly pathogenic bird flu virus on a breeding goose farm in Nógrád County. The affected...

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Farmers protesting against the EU-Mercosur agreement block several highways in Belgium

Several highways have been blocked by farmers protesting against the signing of the EU-Mercosur trade agreement in Belgium for days, Belgian police said, according to a report in the French-language...

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Innovative seed treatment solution being developed at the University of Szeged

Tamás Marik, a microbiologist at the University of Szeged (SZTE), is working on a prototype of a plant conditioning and yield-increasing preparation for seed treatment, which, with the help of...

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Thousands of farmers protest in Warsaw against Mercosur agreement

Thousands of farmers demonstrated in Warsaw on Friday against the conclusion of a free trade agreement between the European Union and the South American Mercosur countries. According to the organizers,...

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OKSZ: retail dynamics remain weak, turnaround still awaited

The Central Statistical Office has published disappointing data on retail turnover in November. According to the assessment of the National Trade Association (OKSZ), the rate of growth is still unable...

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