Market News

Loyalty reloaded – who is going to win the loyalty war in 2025?

Consumer loyalty has never been so volatile and numerous international studies (Salesforce, PwC, McKinsey) warn that trust is quickly undermined by fragmented systems – when CRM, newsletter distribution and loyalty...

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Hatszoros Hungaropack-díjas lett a DS Smith – új szintre emeli a fenntartható csomagolás innovációját

A DS Smith idén hat elismerést – két arany-, egy ezüst-, egy bronz- és két különdíjat – kapott a Hungaropack 2025 versenyen, ezzel a fenntartható, papíralapú csomagolási megoldások egyik legnagyobb...

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PepsiCo taps into protein boom with 3 beverage innovations

Innovations to Muscle Milk, Propel and Starbucks Coffee will reflect growing consumer demand for the nutrient throughout the day. PepsiCo is enhancing its protein offerings with refreshed options across three...

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The Ministry of Agriculture pays special attention to the protection of the Hungarian grasshopper mouse

The preservation of the Hungarian grasshopper mouse, the Mammal of the Year, is one of the important tasks of domestic nature conservation. The Ministry of Agriculture takes a significant role...

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Wheat bran-based feed plant inaugurated in Kunszállás

A new wheat bran-based feed supplement pelleting plant was inaugurated in Kunszállás, an investment by Júlia-Malom Kft. The company received a grant of HUF 1.15 billion for the 2.2 billion...

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The University of Sopron held discussions on green innovations in Finland

Prof. Dr. Ferenc Lakatos, Vice-Rector for Foreign Affairs and Research of the University of Sopron, visited Finland and held professional meetings with Finnish partner universities. The Embassy of the Ministry...

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The Hungarian Competition Authority and the Greek Competition Authority have strengthened their cooperation

The Hungarian Competition Authority (GVH) and the Greek Competition Authority (HCC) have confirmed their cooperation, the agreement to this effect was signed at the Greek authority’s international professional conference celebrating...

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Mandatory measures against bird flu have come into force in high-risk counties

Due to the increased risk of bird flu in the autumn period, Dr. Imre Nemes, the national chief veterinarian, has ordered preventive measures in the counties identified as high-risk from...

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Sustainable agriculture: Széchenyi István University researchers develop meteorological station to support data-based decisions

The meteorological station developed at the Albert Kázmér Mosonmagyaróvár Faculty of Széchenyi István University serves the needs of both research and farmers, contributing to more accurate, data-based decisions. The use...

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Sustainability challenges in public sector catering

According the National Association of Public Sector Catering Service Providers (KÖZSZÖV), cafeteria fees increased by an average of 4% nationwide in 2025, but in some places the price rise was...

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István Nagy: well-trained professionals are needed to operate innovative agriculture and the food industry

The Ministry of Agriculture considers it a priority to operate and maintain innovative agriculture and the food industry by requiring well-trained professionals, Minister of Agriculture István Nagy announced on Friday...

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WING and Accent Hotel Management enter into a strategic partnership

WING and Accent Hotel Management have signed a strategy agreement. The aim of the agreement is to efficiently and successfully operate joint hotel projects in Hungary. WING brings real estate...

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German Consumers Plan Lower Spending for Black Friday 2025

German shoppers are expected to spend an average of €298 during Black Friday 2025, marking a 7 per cent drop compared to last year. The reduced budget reflects a shift...

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Agriculture must respond to climate change with an immediate and complete structural change

The situation in the Carpathian Basin is worrying due to climate change, water retention in the landscape has currently become one of the most important national strategic, security policy, and...

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AM: the government is working to maintain the competitiveness of farmers

The renewal of regional water management is of paramount importance for the sake of competitive farming and crop security – said Imre Hubai, the State Secretary responsible for agriculture of...

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Monoprix And Amazon Expand Delivery Partnership In France

Monoprix and Amazon have extended their delivery partnership in France to include 22 new cities. The latest expansion will see residents of Aix-en-Provence, Angers, Antibes, Besançon, Cannes, Compiègne, Dijon, Le...

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New developments and support in spraying logbook management and nitrate data provision

The National Food Chain Safety Office (Nébih) has recently implemented several developments in the electronic Farming Log (eGN) system in order to make everyday data management even simpler and more...

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We are protecting against grapevine cicadas nationwide; farmers can count on us

The golden yellow disease of grapes is already present in 21 wine regions; they are protecting against grapevine cicadas nationwide. Farmers can count on the government – the Minister of...

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Grapevine golden yellow disease has already appeared in the Pannonhalma wine region

During the intensive investigation ordered by the Government, the laboratory tests of the National Food Chain Safety Authority (Nébih) identified another Grapevine flavescence dorée (FD) phytoplasma infection, this time in...

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A collection of short stories was published by the Nébih’s Without a Remnant program

The National Food Chain Safety Authority (Nébih) Maradék bélkül program presented the awards for the national story writing competition titled Baratnyi történetek: Mésék bélkülül on October 16 in Budapest. The...

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Successful collective support for Hungarian products – Agora 11

“The Future of the Food Industry Begins Today” – this was the title of the regular end-of-summer conference organised by HUNGARIAN PRODUCT Nonprofit Kft., which was already the 11th Agora conference....

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AM: government supports smallest farmers with new loan structure

It is of utmost importance to support the liquidity of the smallest farmers, therefore, in addition to the measures taken so far, the government is making a new loan structure...

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Imre Hubai: Farmers in the Great Plain can be helped by increasing water reserves stored in the landscape

The Great Plain was affected by the greatest water loss, with more than a third of the drought damage reported from here. Farmers in the Great Plain can be helped...

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Chinese e-commerce attacks with five-week series of promotions – Singles’ Day has become a global shopping marathon

The world’s largest online shopping event, Singles’ Day on November 11, has taken on an unprecedented scale this year: Alibaba and JD.com have expanded the originally one-day sale to five...

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In the age of AI, STEM professions are also future-proof

Seven out of ten women would not choose a technical and technological career, and the use of artificial intelligence should be learned at school – this is revealed by a...

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Clothes come online, profits go out – the Hungarian online fashion market is in foreign hands

The majority of Hungarian shoppers now update their wardrobes via the screen: clothes, shoes and accessories ordered online arrive in almost every household, while the market’s profits largely flow abroad....

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István Nagy: agricultural tax reduction is coming, the government will take new burdens off the shoulders of farmers

The government is taking new burdens off the shoulders of farmers, having decided on several proposals that are favorable to them. “Farmers can always count on us, because we are...

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Pistachio golden miracle: the global success of Dubai chocolate has opened a new chapter in the premium confectionery market

The new star of the global confectionery market has arrived from the Middle East: in just a few years, the “Dubai chocolate” has become a true luxury icon, simultaneously stirring...

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Sanofi Budapest Hub strengthens innovation and future-proofing with expanded office

Sanofi Business Operations’ international service center, the Sanofi Budapest Hub, has reached a significant milestone. The center, which supports innovation and teamwork, has doubled in size, bringing the total floor...

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You can now shop on ChatGPT – Walmart and OpenAI partnership opens a new era in e-commerce

Online shopping is taking a new level: thanks to the collaboration between the American Walmart and OpenAI, ChatGPT users can now order products directly through the platform. The new feature...

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