Market News
July storms in numbers: the biggest damage at Generali Insurance is nearly 400 million forints
According to Generali Insurance, Hajdú-Bihar, Pest and Csongrád counties were the most affected: about half of the reports came from here. We also encountered the highest value of damages in...
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Agricultural higher education is a good perspective for young people
The score limits for higher education programs starting in September 2025 have been announced. Based on the data, it can be said that agricultural higher education majors are becoming increasingly...
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The 30,000-forint pensioner food voucher cannot be used in all stores
Between September 1 and October 15, the 30,000-forint pensioner food voucher will be delivered to those affected, in several denominations and on paper. The voucher aims to support the elderly’s...
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K&H: more and more Hungarian SMEs are looking for EU funding opportunities
The desire to apply has flared up again among Hungarian small and medium-sized enterprises, but the road to success is also becoming more and more bumpy – this is revealed...
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Here is the Supermint summer seed test: zucchini in the lead role
Experts from the National Food Chain Safety Office (Nébih) tested zucchini seeds in the latest product test of the Supermint program. Based on laboratory measurements, the germination capacity of one...
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There is a need to reorganize production on domestic apricot plantations
This year, spring frosts caused serious damage to domestic apricot plantations. The market would have a great demand for the fruit, therefore, in the interests of crop security and the...
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Hungarian and Italian researchers say birds and bats can protect vineyards
According to a joint study by the HUN-REN Ecological Research Center and the University of Milan, birds and bats can protect vineyards, and flying predators not only reduce the number...
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Half-term melon overview: difficult season, market-destroying promotions, desperate producers
The domestic melon season started with a delay of one or two weeks due to the unusually cool and light-poor May weather, and the first plantings were largely missed. The...
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Cash or digital payment?
Hungarian youth are increasingly using digital payment methods – be it mobile apps, smartwatches, smart bracelets or bank cards – and they consider their security to be equivalent to cash....
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Small producers welcome customers with open doors
Small producers across the country are opening their doors to consumers. As part of the Open Door Days, more than 150 family farms, cellars and manufactories will open their doors...
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With its first non-food store, Lidl is taking on Action and TEDi
For the first time, Lidl has opened a store that offers only non-food products. Under the name “Home & Living,” the retailer is showcasing six private labels in a store...
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French sports goods seller Decathlon to double India sourcing to $3 billion in 5 years
France’s Decathlon aims to double the share of goods sourced from India to $3 billion over the next five years, the sporting goods retailer said on Tuesday, expanding its footprint...
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Profitability of agriculture in 2023: trend break and decline
We used the data from the Test Farm Information System for 2023 for the analyses. The data collection covers a total of 1,855 sample farms, the data of which farms...
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Annual Costs From Climate Change Set To Total €35 Trillion
A study by the Potsdam Institute for Climate Impact Research (PIK) has estimated that the global economy faces approximately $38 trillion (€35.61 trillion) in damages each year due to the...
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French supermarkets have to inform shoppers about shrinkflation
From 1 July, supermarkets in France will have to alert customers to instances of so-called “shrinkflation”, when retailers or manufacturers make their products smaller without reducing the price. When a...
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Retailers protest against the reduction of deposit return fees
The National Trade Association (OKSZ) was shocked to learn that MOHU has unilaterally decided to cut in half the fees paid to retailers operating automated return systems for bottles returned...
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The European Commission has adopted a recommendation on voluntary sustainability reporting by SMEs
The VSME (Voluntary Sustainability Reporting Standard for non-listed Micro, Small and Medium-sized Enterprises) is a voluntary sustainability reporting standard developed by EFRAG. It offers a structured and simplified ESG reporting...
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Despite the weakening seen in recent days, the forint can be proud of its performance this year
Since last Friday, the forint has been the worst performer among regional currencies, but compared to the levels seen at the beginning of January, it has shown the best results....
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Paper packaging may not be the best
The environmental effects of packaging are receiving more and more attention as sustainability comes to the fore. Recent research shows that while paper packaging may be easier to recycle than...
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K&H: the cashback program now also pays attention to teeth
Half of Hungarians have used private healthcare services in the past two years, and more and more people are looking for accessible yet high-quality options. The K&H cashback program now...
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Hungarian traditions and a Mediterranean sense of life can be found at the winners of the Bread of the Country and Innovative Bread awards.
Exciting results marked the 14th Saint Stephen’s Day Bread Competition: in 2025, the winner was the Alföldi Pajta Bread – made with spelt flour, while the innovation category was won...
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Whose trust is it? – this is how the domestic influencer market is changing
Two-thirds of Hungarian internet users regularly consume influencer content, but they are becoming increasingly selective and less susceptible to empty marketing slogans – according to a 2024 joint study by...
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Australia is the winner of the tariff war – Australian beef, wine and wheat may be cheaper in the US market
US President Donald Trump’s new tariff policy has given Australia an unexpected advantage: while he is hitting 69 countries around the world with tariff increases of between 10 and 50...
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Walmart bets big on AI with ‘super agent’ strategy
The retailer is centralizing AI capabilities to avoid fragmentation, noting that the technology is already being utilized by 900,000 associates. Unifying its approach to the technology, Walmart launched a new...
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EU Sees 2% Growth In Ice Cream Production In 2024: Eurostat
Ice cream production in the EU increased by 2% year-on-year to 3.3 billion litres in 2024, according to the latest data from Eurostat. Germany retained its position as the top...
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Oatly Is Launching A Ready-To-Drink Matcha Latte Oat Milk This Summer
Oatly is the latest plant-based milk brand to launch a matcha latte product in the UK Oatly is launching a new matcha latte flavored oat milk just in time for...
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The Hungarian Central Statistical Office (KSH) reported better-than-expected GDP data
In Q2 2025, Hungary’s GDP figures published by the HCSO exceeded preliminary expectations: the raw year-on-year growth rate was 0.1%, seasonally and calendar-adjusted 0.2%, while the quarter-on-quarter seasonally adjusted growth...
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Beer producers are hoping for a hot August
After nearly three percent growth last year, domestic beer consumption significantly declined in the first half of this year. While the overall beer market shows a modest dynamic, certain product...
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Gergely Gulyás: the government is expanding the support program for small-town grocery stores
The government is expanding the grocery store support program launched in settlements with fewer than 5,000 people, the minister leading the Prime Minister’s Office announced on Thursday in Budapest, on...
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High protein content, low utilization – new research on protein bars
In recent years, global demand for functional foods has grown significantly—especially for those marketed as “high in protein.” With the rise of fitness and health-conscious trends, protein bars have become...
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