Market News

HUF 26.5 billion record reveneu at TV2

'This sales result is the best of our history and we are very proude because it combines with high rate of profit' – said Zoltán Várdy, CEO of the TV...

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EU makes bigger steps to protect consumers

Last year 60,000 compaints were lodged to the EU, more than 2,300 legal cases was started because of unfair commercial pratices.   13 March is the European Day dedicated to...

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Sporty sweets

With the economic crisis hitting all of sports, the London Olympics got a financial lift through sponsorship deals with Cadbury and Trident.  London 2012 chief executive Paul Deighton said it...

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(HU) Szintentartásra volt elég a tavalyi év

Gross domestic product of Hungary decreased by 2.3 percent in the fourth quarter of 2008 and by 2.5% when adjusted for calendar effects, compared to the corresponding period of the...

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Export fall extremly

In January 2009, according to Hungarian Central Statistical Office's first estimates, exports amounted to HUF 1,172 billion (EUR 4,213 million), while the value of imports reached HUF 1,218 billion (EUR...

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Promotions make people active

According to Szonsa Ipsos newest POSTerTEST survey, the promotion ads of retail sector make people more active as the average.  The average activition rate of the outdoor campaigns in 2008...

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5,000 pair fake Nike shoes

The authority arrested the HUF 38 million value goods and took legal proceedings against unkknown person.  The member of Hungarian Customs and Finance Guard controlled a Czech van in Gyula,...

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EU Citizens prefer to shop online in their own countries

Between 2006 and 2008 the percentage of European Union consumers buying at least one item over the Internet increased from 27% to 33%. The proportion of consumers buying online across...

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Real earnings will moderately, consumption significantly decrease

The forecast prepared by GKI Economic Research Co. in co-operation with Erste Bank shows that both the depth and duration of the global recession are still unpredictable; but forecasts all...

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Demonstration of dairy farmers to wait

Dairy entrepreneurs ask the government to start the former published reorganisation program in value of HUF 2.5 billion.  Dairy farmers talk about a new demonstration because of deep buy-up price....

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Consumers change habits as recession tightens its grip

The recession has forced 87% of consumers to change their shopping habits, according to a study by research consultancy Shoppercentric.  Out of a thousand people surveyed by market research agency...

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Working-capital loan for Hungarian food industry

The Hungarian Development Bank would injection HUF 30 billion into food industry sector.  The bank would undertake 100% guarantee of the trade banks' resource placements. To this step the law...

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What is the real Hungarian product?

The preparatory committee of Food codex can't agree about the defination of „Hungarian product” in the domestic retail.  The problem is that the producers work also from importad raw materials,...

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Stain-free cleanness with specialised products

6-8 different types of detergents are used by average Hungarian households. Most housewives use specialised products and universal detergents at the same time. Dish washers, scrubbing powders and creams, germ...

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Hungarians worried mainly by cost of alcohol consumption

44 percent of Hungarians claim that they never consume alcohol. According to a survey conducted by the GfK group for Wall Street Journal Europe, the biggest concern for Hungarians regarding...

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Hungarian Chamber of Agriculture urging introduction of SPS in 2009

A substantial part of animal husbandry might disappear by 2012, which could lead to a major crisis. This danger comes from the delay in the introduction of the SPS law,...

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Fewer households buying general detergents and floor cleaners

According to data from the ConsumerScan of GfK Hungária, different changes have taken place in various segments of households detergents, which has resulted in some shifts in their respective market...

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Domestic chains re-magnetised

According to the Shopping Monitor and Shopping Mission 2008-2009 surveys prepared about distribution channels by GfK Hungária, smaller stores continue to play an important role in Hungary. For the first...

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TV2 preparing for the spring with new programs

As it has been revealed recently, a show under the title “Mr. & Mrs.” and hosted by Claudia Liptai and Attila Till is to be launched soon by TV2. Áll...

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Drugstores strengthening their position in HUF 19 billion market

According to the Nielsen Retail Index, retail sales of hair care products stagnated at slightly over HUF 19 billion last year. The nearly HUF 11 billion market of shampoos remained...

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Grain prices halved

The supply price of agricultural products was down by 22,6 percent in December 2008, compared to December 2007. The price of plant products was down by 38 percent, while that...

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Cheap food after a good harvest

According to a forecast by Kopint-Tárki Konjunktúrakutató Intézet Zrt. and Agrár Európa Tanácsadó Kft., food prices will only rise moderately this year, increasing at a slower rate than inflation. The...

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Washing hair no longer enough

The hair care market is still dominated by shampoos but balsams have also been producing dynamic growth for years and sales of conditioners also began to soar last year. Demand...

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Romania still enjoying growth

According to an estimate by Eurostat, retail sales in the EU-27 countries were down by 0.2 percent on average, and by 1.5 percent in the Euro zone in November 2008,...

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Weak HUF good for only a few

According to Tamás Éder, chairman of ÉFOSZ, the weakness of the HUF will only benefit a very limited number of food processing enterprises. In his opinion, it is unlikely that...

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Key factor for new products: proportion of people who try it

According to Jonathan Banks, research director of Nielsen UK, there are three factors influencing the development of new products at present: consumer confidence, the expansion of private labels and the...

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Fat producing highest price rise

In January 2009, consumer prices were up by 0,6 per cent on average compared to December and by 3.1 percent compared to January 2008. Food prices were up 2.2 percent,...

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Market expanding, growth for milk chocolate

Retail sales of Easter sweets rose again last year. Sales were up by 7 percent in terms of quantity, and by 22 percent in terms of value. Total sales were...

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Trendy foods

Trends have a substantial influence on shopping decisions. Such trends also have the power to change consumer habits and the structure of demand for good. The effects of trends can...

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New orders for processing sector down by a quarter

Industrial production was down by 12 percent in November 2008, compared to November 2007. Production in the first 11 months of 2008 was up by 0.4 percent compared to the...

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