Market News
CIES: business objectives and responsibility
Date: 2008-03-28 08:00:00
According to a survey conducted for CIES, manufacturers and retailers agree: leading enterprises in the food sector are able to view issues from a far wider than purely business perspective....
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FMCG retail chains ranking
Date: 2008-03-28 08:00:00
21,340 general food stores operated in Hungary at the end of 2007, whereas the same number was 21,959 in 2006. According to Mrs. Szalóky Judit Tóth, director of Nielsen, this...
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Market of washing powder shrinking – fortunately this time
Date: 2008-03-28 08:00:00
While sales of washing powder in terms of quantity are shrinking in Hungary at a slower pace than expected, sales show dynamic growth in terms of value and exceeded HUF...
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European champions in promotions
Date: 2008-03-28 08:00:00
Supermarkets account for half of total FMCG sales in The Netherlands, while both the market share and turnover of hard discount stores is shrinking. The food retail business is highly...
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The inquisitive eyes of MARI
Date: 2008-03-28 08:00:00
Thanks to Martin Kingdom, head of English POPAI, his MARI (Marketing at-Retail Initiative) can give us an accurate picture of the effectiveness of our POS activities. It has been an...
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Trapped colours
Date: 2008-03-28 08:00:00
Spotless colour trap tissues help to prevent different colour clothes leaving stains on others during washing. They have been present in the Hungarian market under the brand name Grey since...
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Visiting neighbours
Date: 2008-03-28 08:00:00
The Slovakian economy has certainly caught up with us. However, they are producing 8 per cent growth, while we are producing stagnation. We can see significant differences in their retail...
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To see and to be seen – in stores as well
Date: 2008-03-28 08:00:00
According to the Shopping Monitor survey of Gfk Hungária, highly visible price discounts are the most effective means of getting customers to buy things they had not originally intended to...
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Exceptional advertising for softeners
Date: 2008-03-28 08:00:00
Fabric softener is the sixth largest among the 60 categories of chemical products monitored by Nielsen. Total annual sales amount to almost HUF 13 billion. Sales increased by 6 per...
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Steve Martin and Gary Colleran: Sold!
Date: 2008-03-28 08:00:00
How can we make it easier for our customers to buy from us? In my opinion, Steve Martin and Gary Colleran have found the answer in their book. Steve and...
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Hard time for private labels in the market of chewing gum
Date: 2008-03-28 08:00:00
Retail sales of chewing gum show dynamic expansion. Sales were up by 28 per cent last year, compared to 2006, with total sale exceeding HUF 14 billion. Adult products account...
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Fabric softeners with exotic fragrances and attractive packaging
Date: 2008-03-28 08:00:00
The market of fabric softeners is expanding dynamically in Hungary. There has been a shift in consumption towards concentrates and manufacturers are reducing the assortments of normal softeners. – Expansion...
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Notes to a book review
Date: 2008-03-28 08:00:00
Not even marketing, or trade marketing tools or loyalty programs can guarantee a competitive advantage in the long run. Sales personnel are still the key figures in sales. Most companies...
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Campagne for Eating Hungarian Poultry
Date: 2008-03-28 00:00:00
The Hungarian Poultry Product Broad propagate buying poultry growing up in Hungary. In part of the intagrated communications campagne a conference is organised. The board hopes that people will protecting...
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Slowly improve of the internal and external balances of Hungary
Date: 2008-03-28 00:00:00
By the end of the year the economy will be out of the slump it slipped into last year. Inflation, however, will start to decline more substantially only around the...
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Toxic mozzarella from Naples
Date: 2008-03-28 00:00:00
Italy's buffalo mozzarella industry was in crisis yesterday as a third of producers faced closure amid fears that their cheese had been contaminated with cancer-causing substances. Several batches of...
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Increasing business confidence in Germany and France
Date: 2008-03-28 00:00:00
Europe economy is running, the unemployment is in 25 year low and no crisis to see at properity sector. The euro rose against the dollar, reversing an earlier decline,...
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Regional tenfold difference between the yearly budget in the region
Date: 2008-03-27 00:00:00
Austrian has the most money, Ukrainian the less. 42% of the cost is given for food in the now growing countries, in Hungary this share moved from 29 to 23%...
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Tobacco products from under the counter
Date: 2008-03-26 00:00:00
Retailers could be forced to take cigarettes off display, under government plans to crack-down on smoking in UK. Shopkeepers could be made to sell tobacco products from under the counter...
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Retail Market Continues Rapid Growth in Russia
Date: 2008-03-26 00:00:00
The retail trade grew 17% to US$40bn in February this year compared to the same month a year earlier, according to figures from the Federal State Statistics Service. Retail trade...
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100 millió eurós beruházást tervez Törökországban a Metro
Date: 2008-03-26 00:00:00
Company plans to open 10 new stores this year Metro CEO Eckhard Cordes said. Metro will open 6 consumer electronics MediaMarkt stores, 2 retailer Real stores, and another 2 retailer...
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The Russian X5 Retail To Acquire Kama Retail
Date: 2008-03-26 00:00:00
The X5 Retail Group has announced a deal buy Kama Retail Co, a Pyaterochka franchisee in the Perm region, for about US$18m including debt. The rapidly expanding russian food retailer...
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Smart shopping trolley with dietetic advices
Date: 2008-03-26 00:00:00
Microsoft is helping design the ultimate shopping trolley: a cart that will guide you round the store, suggest recipes…and tell you if you're sticking to your diet. Developed by...
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Younger people are more fexible by changing city or country
Date: 2008-03-25 00:00:00
Kelly Services made an international workplace survey of 115,000 people in 33 countries, from Hungary 4400 people answered the questions. The research also queried how far workers would travel for...
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The volume of retail sales adjusted for calendar effects decreased by 3.0% in January
Date: 2008-03-25 00:00:00
In January 2008, the domestic retail turnover (including catalog retailing) was 416 billion HUF. In January 2008, specialized and non-specialized food, beverages and tobacco retail sales declined again; sales volumes...
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Compact washing powder's price increased 20%
Date: 2008-03-25 00:00:00
According to Nielsen Research the last year the sales of detergents grow with 10% , it was over HUF 37 billion. There was a 2% decrease in quantity. Detergent is...
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In spite of higher prise the beer in can is more popular
Date: 2008-03-25 00:00:00
The sales of beer increased in volume with 6% , in value with 10% – according to Nielsen Research. The non-alcoholic segment stagneted at 3-4%, since two years. The most...
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Young people shopping not purposeful
Date: 2008-03-21 00:00:00
70% of Hungarian consumer don't know too much about consumer protection rights, most of them know almost nothing about indemnity and warrant. According to kirakat.hu's and Szonda Ipsos's research the...
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Eggs are 25% more expensive as last year
Date: 2008-03-21 00:00:00
Eggs on tray cost each HUF 26-28, in boksz HUF 32. According to the Hungarian Poultry Product Board Hungarians buy 100 million eggs near the Eastern. The eggs' sale duplicat...
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The self service photo corner is a good business
Date: 2008-03-21 00:00:00
Dailly 1500-2000 pictures are printed by each mashines standing in Saturn stores. The photo kiosk are served by HP, the electronic stores bought them for HUF one million and the...
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