Market News

Price increase at cooking oil, rice and milk

In August 2008 consumer prices decreased by 0.3% compared to the previous month and rose by 6.5% compared to August 2007. In the first eight months of 2008 the average...

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Dynamic growth at poultry stock

Between 1st April and 1st August 2008 the stock of both cattle and pigs increased. The number of sheep decreased, the stock of poultry – except for the number of...

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The business environment improved in Hungary

According to the latest Doing Business report of the World Bank has showed Hungary stepped forward nine places to 41., but still finished behind Estonia, Latvia, Lithuania and Slovakia.  While...

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HUF 5 million penalty for Rossmann

According to the Hungarian Competition Authority the drogerie chain's parfume actions in 2007 September and December fobed the consumers. It was not the first case.  In the first action Rossmann...

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GM soya bean – Yes for import but not for growing

The European Commission authorised the import of a genetically modified strain of soybean for use in feed and food for 10 years.  The European Union’s executive branch said the strain,...

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Ghana wants to increase its cocoa growing by 30%

Ghana's government has doubled its budgetary allocation for supplying fertliser to cocoa farmers for the 2008/09 crop starting this month, an official at the Cocobod cocoa regulator said.  The world's...

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British families are hard hit by food price rises

Food inflation in the UK is nearly double the rate of most other developed nations. Prices have increased by 12.2 per cent over the last year, according to official Government...

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78% of the export goes into the EU

In July 2008, according to first estimates of Hungarian Central Statistic Office, exports amounted to HUF 1,433 billion (EUR 6,113 million), while the value of imports reached HUF 1,497 billion...

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In H1 supermarkets grow their marketshare

According to GfK research there is a relative decreasing in the Hungarian retail market.  The increase of FMCG products' sales (8%) was under the food inflation (12%) in the first...

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The high agriculture production grow the GDP

According to quarterly calculations gross domestic product of Hungary increased by 2.0 percent in the second quarter of 2008 (by both adjusted and non-adjusted for calendar effects), and by 1.9...

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Holes and knives

Following the example of water melon producers, milk producing farmers also plan to hold demonstrations against retail chains. Furthermore, farmers from the animal husbandry sector are also expected to take...

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Double digit growth in quantity as well

According to the Nielsen Retail Index, retails sales of praline exceeded HUF 18 billion in the June 200 – May 2008 period. Praline sales grew by 13 per cent in...

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True innovations behind expansion in the air fragrance market

Price competition is not quite as intense in the market of air fragrances as in other categories. Brands focus on innovation and new fragrances. According to Nóra Csizmadia, from SC...

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Danes need a pleasant environment for shopping

Modern store chains are very strong in Denmark. The food retail business is highly concentrated. Health-consciousness has a major influence on consumption, while demand for premium and luxury products is...

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More applicants for GFP funds

The Operative Program for the Development of the Economy (GFP) has become very popular. HUF 77 billion out of a total of HUF 329 billion has been made available for...

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Praline brands creating new seasons

Praline is an ideal gift, provided its not a private label. This is what brands are counting on when they increasingly focus on the gift function. The praline market which...

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Increasing role of drugstores in market of air fragrances

According to data from the ConsumerScan of GfK Hungária, the quantity of air fragrances sold in the first four months show stagnation, but sales dropped in terms of value, owing...

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Following the gendarme from Saint-Tropez

Not much remains from the charm of the French Riviéra seen in the Louis de Funés movies of the 1960’s. Though the landscape and the sea is still beautiful, industrial...

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Moderate optimism on board the OKSZ Klubhajó

According to Péter Feiner, chairman of the National Retail Association, the best we can hope for this year is that the decline of retail trade will stop. The Association is...

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Market share of private labels continues to rise

According to data from GfK Hungária ConsumerScan, both the quantity of pralines purchased by households and the amount spent increased in the first third of the year. As a result...

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When you need a little energy

According to Orsolya Varga, trade marketing manager of Energizer, growth in the market of batteries is continuous but slow, with an increasing proportion of consumers choosing quality in the shape...

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(HU) Kereskedelem kínaiul

Commerce in Chinese When I recently visited China, I had read the travel guide beforehand to see what I could expect. One of my destinations was Hong Kong, which I...

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First multi-sensory project in Europe

Leroy Merlin has been the first store chain in Europe to use all elements of sensory marketing in a combined way. Mood Media has been contracted to provide music, visual...

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Healthy products also need promotion

Health consciousness has been the most important trend in recent years. Manufacturers are adapting to changes in consumer preferences and hyper markets often allocate separate shelf space to healthy products....

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Britons shopping, Spaniards saving

According to an Eurostat estimate, the volume of retail trade was up by 2 per cent on average in the 27 EU member states in May, compared to 2007. Retail...

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Summer moments

With my wife and some friends, we have decided to go touring by car. Our destination was Barcelona via Italy and the Riviera. We have chosen the shortest way, through...

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Promo using PDA

PDA-s have been issued for the sales team of Promo Power Trade Marketing Ügynökség. The software has been developed with regard to the special needs of their clients. The 20...

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Still not enough knowledge

According to Otília Dörnyei, director of Gfk, dietary preferences are slowly changing, with a shift towards healthier food. Unfortunately, when money has to be saved, consumers economise on healthy food...

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The power of strawberry

Prices of agricultural products were up by 31.5 per cent in May 2008, compared to May 2007. The average price of plant products was up by 38.3 per cent, while...

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