Market News

Travels around FMCG – Business Days 2012 – part 1

Around the World in Three Days was the title of this year’s Business Days conference, held in Hotel Pelion, Tapolca. A record number of more than 450 participants attended the...

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Cleaning products: the age of the head of household greatly influences product choice

Hungarian households do not economise on household cleaning products: both volume and value sales improved in the first half of 2012. Households where the head is older than 60 years...

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Great autumn cleaning – part 2

Research conducted by Unilever revealed that cleanliness is less important for people than it was 20-30 years ago and the amount of time people spend with cleaning is diminishing. Today...

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Energetic cereals

There are two big categories on the cereal market: cereal flakes and bars, and mueslis and muesli bars. The two groups have slightly different target groups and consumption motivations. Andrásné...

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Wiener season approaches with fervent price promotions

Wiener is as popular as it used to be: according to Nielsen, from November to December in 2011 volume sales augmented by 52 percent and value sales rose by 40...

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Promising first six months in agricultural foreign trade

The effects of the drought have been disastrous, far less wheat was harvested in Russia, the Ukraine and Hungary – consequently, prices have started increasing. Corn yield suffered even more...

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Wiener is a favourite with large families

Wiener is a very popular product category: nine out of ten households purchased this type of meat product in the 12-month period leading up to June 2012. It is large...

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Private label sales grew in the first six months

Food retailers’ revenue from private label products increased in the first half of the year if compared with the first six months of the previous year – reveals Nielsen’s latest...

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The level of consumption was at a standstill in the first six months

Hungary’s economy and consumption were characterised by stagnation in the first half of 2012 – reported GfK Hungária in the Retail Analysis study conducted by its Consumer Panel Services. Hungarian...

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Production prices in the industry reduced further in August

In August 2012 production prices in the industry were 0.3 percent below the level of July. The volume of industrial production fell by 0.8 percent if compared with the level...

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Food prices are rising above the average

In September consumer prices were 6.6 percent higher than a year earlier. The monthly pensioner consumer price index augmented 0.3 percent and the annual index upped 6.6 percent. Compared with...

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GKI is pessimistic

GKI Economic Research Zrt.’s forecast for 2012-2013: Hungary’ economy will lag behind the economies of the European Union and our economic policy will lead to isolation. The level of consumption,...

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Demand for Hungarian wines dropped by one third

Data from the Agricultural Economics Research Institute (AKI) and KSH’s market price information system (PÁIR) reveal that 3 percent less slaughter turkey was sold in Hungary in the first nine...

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Planned changes affecting retail

Our magazine discussed the most important changes in taxation affecting the food industry and the retail sector with Péter Biczó, a partner in PricewaterhouseCoopers Auditing Kft. and Anita Mekler, a...

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Fleet management and operating lease

In Europe new car sales somewhat decreased but in Hungary 15 percent more new cars were sold in the first nine months of 2012 than in the same period of...

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Financial institutions keep fine-tuning their products

At the moment micro and small businesses show reduced demand for production machinery lease because investment activity dropped. These firms tend to apply for current account and working capital loans....

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Trends, whys and answers – part 6

Basically consumers are grouped according to socio-demographic features, e.g. sex, age, studies, income, etc., but qualitative market researchers can also characterise members of the target group according to psychographic characteristics...

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Shops, POP and ruin pubs: POPAI executives’ meeting – the Hungarian way

On 4-5 October 2012 Budapest was the meeting place of POPAI’s (Point of Purchase Association International) 16 representatives from 9 European countries, and POPAI North America president Michael Heneghan also...

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Production prices in the industry reduced further in August

In August 2012 production prices in the industry were 0.3 percent below the level of July. The volume of industrial production fell by 0.8 percent if compared with the level...

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Clash of the titans

Walmart and Amazon continue their battle. In September Walmart pulled Amazon’s Kindle readers from 4,000 stores and in October they started same-day delivery – a service that used to be...

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Pheed – new social media

The new service combines different elements of Facebook, Twitter, Tumblr, Instagram, YouTube and SoundCloud on a single platform, in order to make content creation easy. On Pheed, you can create...

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Displays: five golden rules

Gord Collins, a strategist with Ravenshoe Packaging (Canada) defined 5 important rules, which if kept can make displays successful. On his blog, called Between the Shelves, he published the following...

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Beer is a Czech icon – a postcard from Prague

As president of the Association of Hungarian Brewers, I recently had to participate in a regional meeting in Prague. Beer is an icon in the Czech Republic, it is everywhere...

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Retail of the future

The department store is considered to be the first modern form of retail, the first such unit opened in 1890 in the USA, under the still going Macy’s brand name....

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Optimists are the minority

For the first time in the history of the Business Days conference we asked participants to answer questions about macroeconomic issues. They could use a practical handheld device to cast...

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For a better sales performance of discount stores

Discount stores play an increasingly significant role in sales: their market share from food sales grew 2 percentage points to 20 percent in the December 2011-July 2012 period, while discounters’...

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More than 3 thousand billion HUF EU fundings were used

More than three thousand billion HUF EU fundings have been paid to the beneficiaries in the 2007-2013 fiscal period, from the available 8,200 billion HUF EU funds in Hungary –...

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Food has become too cheap, Unilever boss says

Food has become too cheap, a senior executive at a global food giant has claimed, as he said that people are too ready to throw meals away because they do...

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A medium fish harvest is expected

Despite the summer drought, the fish farms in Tolna county expect a medium fish harvest. They also reported about the narrowing of export markets to MTI. According to the leaders...

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Agricultural and Rural Development Agency: the need for support increased at the wineries

Compared to the previous years the winemakers' interest in supports for wine machines and technological equipment have increased significantly. Even on the very first days over 500 million HUF support...

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