Market News
Mészáros Group’s agricultural portfolio has further expanded
The acquisition of Gyulai Agrár Zrt., a leading player in Békés County agriculture with a 25-year history, has been successfully completed. Talentis Agro Zrt., a subsidiary of Mészáros Group, purchased...
Read more
Workplace stress is a catalyst for unhealthy lifestyles
One-third of Hungarian adults smoke daily, one-fifth overeat at least once a week, and the majority have no intention of giving up their harmful habits – paints a bleak picture...
Read more
Kaufland: strong growth in Poland and Austria
One year after launching its marketplace in Poland and Austria, Kaufland has already achieved strong growth. It now has a total of 3,000 online sellers that have joined in Poland....
Read more
ALDI SÜD Reveals Its Food Range is Now 56.4% Plant-Based
ALDI SÜD has been significantly expanding its plant-based range in recent years, and now offers over 1,400 vegan-labelled products. This is more than double the number that were available in...
Read more
AMC: this year’s OMÉK welcomed more than 80 thousand visitors
The 82nd National Agricultural and Food Exhibition and Fair (OMÉK) welcomed more than 80 thousand visitors – the Agricultural Marketing Center (AMC) told MTI on Monday. At the event, which...
Read more
Continues to promote fish consumption
The popularity of fish consumption continues to discover the healthy, tasty and diverse consumption options of fish dishes; This is aimed at the new elements, “Get it!” Campaign called the...
Read more
In Croatia the pigs are destroyed again
African swine fever (ASP) is destroyed again in Croatia: About 10,000 pigs in Baranya, Baranya, will be eliminated in the Bellye (Belje) agricultural company, David Vlajcic said on Saturday. The...
Read more
Réka Rubint: “Only one thing tires me: resting…”
Szilvia Krizsó interviewed fitness trainer and lifestyle consultant Réka Rubint in Trade magazin’s Future Talks business podcast series. In the article below you can only read excerpts – the full...
Read more
Hungarian business leaders who are able to grow even in a crisis
While the sales revenue of Hungarian companies decreased by an average of 8 percent and their profits by 11 percent in 2024, companies belonging to the Trusted Circle achieved a...
Read more
“Food Summit” a huge success at the 82nd OMÉK
The Hungarian Food Summit, a food export development meeting that debuted at the 81st OMÉK two years ago, was a huge success, and this year – within the framework of...
Read more
TOP 50 Marketing and TOP 50 PR Leaders: New Stars and Returning Big Names
This year’s rankings show strong renewal in marketing, while PR appears more stable – according to the compilation by the professional magazine Marketing&Media. The publication has prepared the TOP 50...
Read more
PET bottles are changing: more recycled plastic is being added to them
The EU regulation came into effect on January 1, 2026, according to which all PET bottles must contain at least 25 percent recycled plastic. This ratio will increase further in...
Read more
The “Catch it!” fish consumption promotion campaign is launched again
Within the framework of the project with the identification number MAHOP Plusz-2.6.1-24-2024-00001, Agrármarketing Centrum Nonprofit Kft. (AMC Nkft.) will implement a comprehensive communication and promotional campaign between January 1, 2025...
Read more
Labubu fever: plush toy or crisis indicator?
The Labubu plush figure produced by Pop Mart is a huge success worldwide, and according to the manufacturer, they will soon be able to sell ten million of them per...
Read more
The “Developing Region” campaign has ended – The message of the Rural Development Program has reached millions of people
The communication of the results of the Rural Development Programme (RDP) implemented between 2014 and 2022, which reached millions of people through television, radio and online platforms as part of...
Read more
Cyberattack paralyzes major European airports
Passengers at London Heathrow, Brussels Zaventem and Berlin-Brandenburg airports are facing significant disruption after a cyberattack on Collins Aerospace’s IT system supporting passenger check-in and boarding processes hit the system...
Read more
According to the latest data from EUROSTAT, the number of farm animals in the European Union continues to decline
The professional group “Voice of European Livestock” presented in its recent analysis: in 2024, the populations of the main animal species decreased significantly. The number of pigs decreased to around...
Read more
Agrármarketing Centrum: “Developing Countryside” campaign has ended
The “Developing Countryside” campaign, which made the process of transformation of the Hungarian countryside, the investments strengthening communities and the developments pointing to the future better known through various communication...
Read more
Slovak Minister of Agriculture: European Commission’s proposals threaten to eliminate Slovak agriculture
The European Commission’s proposals for the next budget period (2028-2034) regarding agricultural subsidies, if implemented, will mean the elimination of Slovak agriculture, said Slovak Minister of Agriculture and Rural Development...
Read more
More than one and a half million pensioners have received the 30,000-forint food voucher so far
The 30 thousand forint food voucher has been received by 1,540,038 pensioners so far – the Prime Minister’s chief advisor announced on his Facebook page. Zsolt Nyitrai wrote on the...
Read more
Producer prices in Germany fell in August
Producer prices in Germany fell more than analysts had expected in August and more than in the previous month, according to a report by the German Federal Statistical Office, Destatis,...
Read more
Animal husbandry has almost doubled since the national government
has and will continue to play a key and decisive role in agriculture – stated Imre Hubai, the State Secretary for Agriculture at the Ministry of Agriculture at the 30th...
Read more
AM: Ministry of Agriculture helps sustainable farming with new facilitation
The Hungarian government has a firm intention to provide farmers with a flexible support system, which is why administrative burdens and mandatory inspections are being reduced, and sanctions are also...
Read more
German retail struggles with AI integration
Artificial Intelligence (AI) is becoming increasingly important in retail, but German companies are still struggling with its effective implementation –a recent study by the EHI Retail Institute finds. Two-thirds of...
Read more
Campaign to promote rabbit meat consumption launched
The Rabbit Interprofessional Organization and Product Council, together with its Spanish counterpart, have launched a three-year, 4.2 million euro campaign to promote rabbit meat consumption and increase its market presence...
Read more
UK Department of Agriculture recognises Hungary’s freedom from foot-and-mouth disease
The UK Department for Environment, Food and Rural Affairs (DEFRA) on Wednesday declared Hungary free from foot-and-mouth disease (FMD). The London-based ministry recalled that it had recently declared Germany free...
Read more
Lantmännen Unibake buys Dutch bakery group Boboli Benelux
Copenhagen-headquartered Lantmännen Unibake said the deal “will serve as a cornerstone” in its expansion in the savoury sector. European bakery group Lantmännen Unibake has acquired Boboli Benelux, a Dutch producer of...
Read more
The domestic pig sector is on solid footing
Despite the challenges of recent years, the domestic pig sector is on solid footing, and we intend to maintain animal welfare subsidies under the same conditions next year – announced...
Read more
Agrometeorology: late summer weather helps ripening and harvesting
We should prepare for dry and summer-like warm weather until the middle of next week, which will help ripening and harvesting – HungaroMet Zrt. wrote in its agrometeorological analysis on...
Read more
Dea Frankó Csuba at the Inno d’Or conference: a future that can be shaped
According to futurologist Dea Frankó Csuba, futurology is no longer about predicting the future, but rather a strategic tool that helps to consciously identify innovation directions. This article is available...
Read more