News and articles

Get ready to face it!

As a result of premiumisation, the European serum market grew by 7.3% in value in 2024, while in volume sales stagnation was reported. Consumers are typically looking for solutions to...

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Elevating poultry prices

According to AKI PÁIR data, in Hungary the producer price of live broiler chicken grew by 6.9% to HUF 443.2/kg, while that of live turkey augmented by 7.8% to HUF...

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From October, pensioner vouchers will be worth more at PENNY

PENNY is starting October with a special promotion, as part of which anyone who pays with a pensioner food voucher can now get instant extra discounts.In the case of the...

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Private labels are flourishing in Europe

According to Circana’s recently published report, Private Labels: Transformation for Growth, on the six biggest European markets – France, Germany, Italy, the Netherlands, Spain and the United Kingdom – private...

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European Rabbit Meat Days on October 4-5, 2025

On the first weekend of October 2025, rabbits will be the main character in Hungarian restaurants. The open goal of the new initiative is to promote the consumption of rabbit...

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We spend more than five full days a year drinking coffee

Hungarians spend 161 minutes a week, or nearly five and a half days a year, drinking coffee. For many, it is a routine that helps them start the day, for...

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Responsible for children and young people – Nádudvari supports the promotion of an active lifestyle with 10 million forints

The professional activities of associations, organizations and schools that promote sports and an active lifestyle are supported by Nádudvari’s soon-to-be launched competition, which is a new element of the company’s...

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Invisible risk in the chain: microplastics in the food industry

Nano- and microplastics are present in water, packaging and even in our bodies. Microplastics are plastic particles smaller than 5mm (approx. 0.1–5000µm); nanoplastics that are even smaller can pass through...

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Stable prices, big harvest – the pumpkin season is on

Thanks to the hot, sunny summer, the pumpkin harvest started earlier this year and the yield is really good. This article is available for reading in Trade magazin 2025/10. Already...

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Campaign for a lower VAT on alternative drinks in Germany

REWE and manufacturers vly, Berief, and Oatly have jointly called on the German Bundestag to reduce the VAT on plant-based drinks from 19% to 7%. This article is available for...

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New CFO at Bonafarm Group

From September 1, 2025, Róbert Demeter will join the Bonafarm Group as Group CFO and Deputy CEO. Róbert will be responsible for the financial management of the group, including business...

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Only vegan food was available at Billie Eilish’s Manchester concerts

In July only plant-based foods were on the menu at the Billie Eilish concerts in Manchester’s Co-op Live Arena, reducing the food-related emissions of the events by 47%. This article...

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What’s new and new topics at FRUIT LOGISTICA 2026

FRUIT LOGISTICA will be held again in Berlin from 4 to 6 February 2026. With new segments, high-level networking opportunities and global coverage, it is an unmissable event for industry...

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Red Bull launches new product in ALDI stores

ALDI Hungary has expanded its partnership with Red Bull Hungária Kft. The energy drink manufacturer is introducing a new, limited-time winter seasonal product to the Hungarian market, the Red Bull...

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More Hungarians are open to vegan diet, but meat still dominates

Although only 3% of the Hungarian population follows a plant-based diet, nearly a quarter are open to vegan alternatives, we can learn from recent research by NRC. This article is...

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A collaboration fit for the big screen kicks off a new chapter in the life of the premium French beer brand

1664 announces its new international ambassador worldwide: acclaimed actor and cultural icon Robert Pattinson joins the brand as the face of the brand. The partnership will focus on a global...

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Manufacturer’s extended warranty equals quality – this is a really strong argument

When buying a new household appliance, four factors decisively influence consumers’ choices: the device’s functions, price, ease of access and the digital services associated with it. However, at the moment...

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Nutella Plant-Based makes Hungarian debut

From September 2025 Ferrero’s vegan-certified innovation, Nutella Plant-Based is also available in Hungary, bringing the well-known Nutella flavour with completely plant-based ingredients. This article is available for reading in Trade...

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PLMA Live: record-breaking private labels

In 2024 the market share of private labels reached a new high in Europe: 38.1%, representing a sales turnover of EUR 352bn in 17 countries across the continent, according to...

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Refreshing dreams, sour reality

In the past few years the fruit juice market has been on a downward path in terms of volume sales, but the category has grown in value because of the...

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The number of domestic corporate acquisitions is at a historic high

The domestic M&A market in Hungary is at an all-time high, with 110 such deals worth a total of $9 billion last year, an increase of almost 40 percent compared...

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Nike’s quarterly profit falls 30 percent

Nike’s quarterly profit fell, while revenue rose, both figures better than expected. According to a report published on the company’s website, its after-tax profit in the first fiscal quarter ended...

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Shein was fined 150 million

In early September, the French data protection authority issued a precedent-setting decision: it fined Shein’s Irish subsidiary for serious violations of cookie and user consent rules. The decision goes far...

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Sauna Weekend will be held again this year with national sauna programs

The Hungarian Bathing Association is organizing the Sauna Weekend for the eighth time this year; October 4-5. between, thematic sauna programs await those interested in the country’s spas – Zoltán...

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Revo Foods targets sporty consumers with mushroom protein

Minced Fungi Protein, the latest innovation by Revo Foods is a mushroom protein based ingredient that is richer in protein than beef, tofu, eggs and lentils, and has better taste...

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Security remains the most important factor in online shopping

According to Visa’s 2025 survey of e-commerce payments in Central and Eastern Europe, security remains the most important factor for 83% of Hungarian consumers when shopping online. This article is...

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Lidl UK’s plant-based sales are booming

In 2025 Lidl UK realised a 694% annual sales growth with its private label meat-free and plant-based dairy products, exceeding its 400% target by far. This article is available for...

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What do children really eat at school? National research on children’s eating habits and food waste

School meals affect the lives of every family: they affect whether the child lives well during the day, how the evening meal turns out at home, and how much food...

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K&H: first-time home buyers submit 200 home loan applications per day

The Otthon Start Program, which was launched in September, generated significant demand, according to K&H. In the first month, the financial institution received an average of 200 applications per business...

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A bright future for the plant-based food market

A recent report by Future Market Insights has found that the global market for plant-based foods could triple between 2025 and 2035, reaching a USD 44bn value. This article is...

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