News and articles
SAP: Cloud development makes beer tastier
The 130-year-old Budweiser Budvar is known for its excellent beers, but its corporate governance system has been a hindrance to everyday brewing. The company, with a turnover of 140 million...
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Discover the Italian icon – MARTINI® opens a new chapter
Bacardi, a family-owned spirits company, is building on the values of its portfolio and one of the world’s most iconic brands, MARTINI, to respond to the changing expectations of modern...
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More than cooperation – the University of Sopron has been enriched with an IKEA showroom
The new teaching hall of the University of Sopron was ceremonially inaugurated on June 18, 2025, which was the result of a long-term cooperation between IKEA Industry Hungary Ltd. and...
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The historic success of Balaton red wine at the world’s largest wine competition
The Zelna Borászat in Balatonfüred achieved a historic success at the Decanter World Wine Awards, the world’s largest and most respected wine competition: their red wine Peregrina won a gold...
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The Sándor Demján 1+1 SME Investment Stimulation Support Program is launched
Hungary’s resources belong to Hungarian families and businesses! The Ministry of National Economy has made a positive decision to support another 141 micro, small and medium-sized enterprises within the framework...
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K&H: how many forints did Hungarians spend playing cards abroad?
K&H bank card customers made nearly 3 million purchases abroad, totaling almost 58 billion forints last summer, with the average amount spent per purchase being more than 178 thousand forints,...
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Security remains the most important consideration for 83% of Hungarian consumers when shopping online
Security remains the most important consideration for 83% of Hungarian consumers when shopping online, according to Visa’s 2025 CEE e-commerce payments survey. 84% of Hungarian online shoppers are ready to...
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Ferenc Vesztergombi received the Hungarian Wine Academy’s Lifetime Achievement Award this year
Grapes and wine not only provide a livelihood for hundreds of thousands of people, but also build communities, create relationships and preserve traditions – said István Nagy, Minister of Agriculture,...
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More chances, less hassle: the recipe of a good promotion
Gábor Tolnai, head of marketing insight division at Kantar Hoffmann was one of the speakers at this year’s Day of Promotions. This article is available for reading in Trade magazin...
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Record participation at the Hungarian stand at the free products exhibition in Vienna
The Agrármarketing Centrum participated for the first time in the Free From exhibition for free, plant-based, organic and specialty foods and beverages in Vienna. The event, which will take place...
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Price drop in tomato selection and ample ice cream selection at PENNY
With the arrival of summer, PENNY awaits customers with seasonal products and price reductions. From June 18, juicy, home-grown tomatoes will be on the shelves at even more favorable prices,...
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New Hungarian app supports employees’ mental well-being
The issue of mental health in the workplace is an increasingly challenging one for companies, as while it fundamentally determines the performance of the organization, the increasingly important Generation Z...
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EY survey: domestic businesses focus on stability while preparing for growth
Hungarian businesses are currently focusing on operational stability, and are also planning investments and hiring, according to an EY survey. More than 230 Hungarian entrepreneurs participated in the consulting firm’s...
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Zsolt V. Németh: numerous measures have already been taken to mitigate drought damage
Numerous measures have already been taken to mitigate drought damage, 4.7 billion forints are available for water management directorates for equipment purchases and maintenance work – the State Secretary responsible...
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You can earn a festival pass with just two weeks of student work
The countdown begins in schools: on June 20, the letter V will be put on every board to end the vacation. With the start of the two and a half...
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Wizz Air suspends flights to Dubai and Abu Dhabi
Due to the escalation of the conflict in the Middle East and the resulting airspace closures, Wizz Air will suspend its flights to Dubai and Abu Dhabi from July 3...
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Duna House: Lake Balaton holiday homes now function as second homes
Lake Balaton holiday homes are now functioning as second homes, as a result of which not only prices have stabilized, but the season at Lake Balaton has also been postponed...
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István Nagy: Sino-Hungarian agricultural relations may soon resume
Hungarian agriculture and agribusiness have faced numerous challenges recently, but after we have overcome the viruses affecting almost all our animal species, Hungary has become free, so agricultural relations with...
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MBH: store closures drop to pre-Covid level
In the second half of 2024 there was a slowdown in retail store closures: three times fewer shops closed compared to the first half of the year, according to an...
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NAK: Brussels would give a green light to Ukrainian imports
The scope of the free trade measures granted to Ukraine expired on June 5, but Hungarian farmers cannot breathe a sigh of relief, as the European Commission is now working...
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NESQUIK STRAWBERRY MILK-MIX: Strawberry flavoured milk mix 350 G
With the Nesquik Strawberry flavoured milk mix, you can make milk taste like strawberry and the day becomes even more fun. Enjoy strawberry-flavoured milk made with the Nesquik milk mix,...
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Ministry of Agriculture: Corn producers affected by last year’s drought can soon submit their applications
An extraordinary support in the amount of more than 16 million euros in forints is available to smaller, more economically vulnerable corn producers affected by last year’s severe drought. Up...
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UK Retailers Prioritise AI Over Planned Technology Investments, Study Finds
Over two thirds (67%) of retailers in the UK are prioritising AI over planned store technology investments, the latest research from Pricer has revealed. Retailers are adopting AI rapidly, with...
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Ministry of Agriculture: Future wildlife management is based on innovative knowledge
Sustainable wildlife management is a fundamental requirement today, which requires high-quality training and modern educational institutions – said Péter Zambó, the State Secretary for Forests and Land Affairs of the...
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Amazon’s Corporate Workforce May Shrink As AI Takes Over Routine Tasks
Rollout of generative AI and agents will reduce Amazon‘s total corporate workforce in the next few years, Andy Jassy, CEO of the online retailer said in a note to employees. Artificial...
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Carrefour Opens Third Autonomous Store In Belgium
Carrefour Belgium has opened its third autonomous BuyBye store in Belgium at the NATO SHAPE (Supreme Headquarters Allied Powers Europe) headquarters in Casteau, near Mons. Using computer vision and weight...
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Soccer star David Beckham launches honey-based fruit snacks brand
Beeup gives consumers a natural energy boost free from GMOs and artificial ingredients as the product aims to disrupt the $53 billion snacks market. Soccer star David Beckham is partnering...
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Agrometeorology: agricultural drought is getting worse
The agricultural drought in the country is getting worse and worse, and no significant precipitation is expected in the next 8-10 days; the nightmare of a historic drought in 2022...
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7-Eleven is preparing its strategic expansion into Europe
The world’s largest convenience chain, 7-Eleven is gearing up for a strategic push into Europe, with bold expansion targets and a proven global model. In Central Europe, Poland is one...
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“The shelf is not just a place, it’s a strategy” – P&G rethinks the customer experience in Hungary
Interview with Joanna Bohdanowicz, Senior Director Central Europe at Procter & Gamble At P&G, the shelf is more than just a space for product placement – it is the key...
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