News and articles
Grocery Content on TikTok is Trending
As a powerful marketing tool for businesses across industries, including grocery retailers, the TikTok’s short form engaging videos appeal especially to younger audiences, providing a big opportunity for retailers to...
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Heineken Contributes Close To €5bn To Spanish Economy
Heineken contributed €4.84 billion to the Spanish economy in 2023, equating to 0.3% of the national GDP, a new report prepared by PwC for Heineken España has found – ESM...
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Edeka launches new advertising network in two thousand stores
One of Germany’s leading grocery chains, Edeka, has launched its new nationwide advertising network embracing more than 3,500 digital screens in 2,000 stores. Advertisers will be able to run their...
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Poultry farms can only be repopulated and repopulated under strict conditions following the avian influenza epidemic
The authority will soon lift the restrictions imposed due to the avian influenza epidemic that has been ongoing since October 2024 throughout the country. After that, poultry farms can be...
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The VOSZ Barometer is low, but the outlook is encouraging
The main indicator of the VOSZ Barometer, launched two years ago, fell to a record low in the last quarter of 2024. During a background discussion presenting the results of...
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The difficulties of the chocolate market: price increases, sustainability challenges and new trends
Chocolate has long been one of the most popular sweets, but the global chocolate market is currently facing serious challenges. Rising raw material prices, rising production costs, and sustainability issues...
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A new Era in waste management: stricter rules for EPR and DRS systems
Starting in April 2025, a new era will begin in waste management in Hungary. Under the EPR (Extended Producer Responsibility) system, companies will face stricter obligations, with significant fines imposed...
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Tourism and energy: New impetus for Southern Europe
The concept of the “global North” and the “global South” has long played a decisive role in international economic thinking, separating economically developed and developing countries. However, in recent years,...
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There is a significant demand for free products
Consumer demand for gluten-free products is growing worldwide, but manufacturers of such goods must comply with a number of strict regulations. In addition to food processors, professional education of traders...
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Borsodi tripled its ranking – it received the Best Employer rating in 2025 as well
Borsodi Brewery has received the Best Employer certificate in Hungary for the third time this year. Borsodi Brewery’s parent company, Molson Coors, has also received the Best Employer award in...
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Microbiome 2 – how does the food industry come into the picture?
Following on from the previous article “Microbiome 1 – elements of a super-organism”, it is very important to link theory to practice, since it is microbes that are involved in...
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Tesco gives away HUF 57 million worth of tokens to its customers
Between January 20 and February 16, Tesco stores will be offering tokens worth up to several hundred thousand forints after purchases. Customers can use these tokens to decide how much...
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ProVeg: Lidl Germany offers the best prices for vegan products
According to a recent survey by ProVeg, Lidl’s basket of plant-based cold cuts, sausages, meatballs, fish sticks, fresh cheese and yogurt, sliced cheese, cooking cream, milk, pizza and breaded slices...
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Lidl strengthens its international commitment to conscious nutrition with WWF
Lidl is further strengthening its commitment to conscious nutrition by aligning its product range even more closely with the Planetary Health Diet (PHD)[1] by 2050. By 2030, Lidl will increase...
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Banning ‘forever chemicals’: EU moves to restrict PFASs
The European Commission is planning to introduce a new proposal aimed at a broad ban on the use of so-called “perfluoroalkyl substances” (PFAS) in consumer products. The measure aims to...
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Serious crisis in Hungarian beekeeping: profitability of the sector at rock bottom
The Kaposvár beekeepers’ meeting painted a gloomy picture of the situation in Hungarian beekeeping. The president of the National Hungarian Beekeeping Association, Péter Bross, reported that inflation had doubled in...
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Törley Alcohol-Free Rosé Receives Prestigious International Award
Alcohol-free Törley has achieved another feat. The rosé version won a gold medal at the Drinks Business, Global Low and No Alcohol Wine Masters 2024 competition in London. The Global...
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Significant community engagement and support from P&G in 2024
January 2025 – Procter&Gamble Hungary supported its domestic partner organizations with product and financial donations worth more than 182 million forints in 2024. In addition to financial and in-kind support,...
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Routine is not enough: global transformation and local adaptation!
The Marketing Decision Makers Club, founded at the end of 2016 and operating as an exclusive professional community of the Hungarian Marketing Association, is summarizing for the ninth time what...
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AI for increasing customer loyalty
According to a recent survey, companies in the retail sector are increasingly using AI technology to strengthen customer loyalty. This article is available for reading in Trade magazin 2024/12-2025/01. Every...
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Chinese retailers see AI as the future of boosting sales
According to a new survey by Bain & Company, the Chinese e-commerce sector is increasingly adopting AI technology to improve efficiency and boost sales. This article is available for reading...
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Márton Nagy: Liszt Ferenc International Airport had a record year in 2024
Last year, the Liszt Ferenc International Airport handled more than 17.5 million passengers, which is its best performance ever, said Minister of National Economy Márton Nagy on his Facebook page....
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OPUS TITANS for the third time for the energy of the future
The OPUS ENERGETIKA Group is announcing the OPUS TITÁNOK competition for the third time in 2025 in order to promote energy awareness and expand the knowledge of young people. In...
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LG CEO unveils company’s 2025 competitiveness and growth strategy
Sorry, this entry is only available in HU....
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One of the most common food colorings has been banned
The U.S. Food and Drug Administration (FDA) on Wednesday banned the widely used, carcinogenic food coloring Red Dye 3 from foods, icings, candy and pharmaceuticals. The decision was based on...
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The growth in the German organic food market is unbroken
According to a report by the German Farmers’ Association (DBV), the German organic food market may have grown by more than 5% in 2024, signalling the sector’s recovery from the...
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IBM, L’Oréal team up to advance AI-driven, sustainable cosmetic formulations
A custom AI model will be created to help L’Oréal develop sustainable and high-performance products. IBM and L’Oréal have partnered to use IBM’s generative AI technology to enhance cosmetic formulations...
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US: Aldi offers best value, low everyday prices, according to customer survey
Fast-expanding discount grocer Aldi is touting its ability to save shoppers money on grocery essentials. The grocer partnered with Ernst & Young Quantitative Economics and Statistics Group (QUEST) to conduct an...
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Samsung previews new mobile interactions with spectacular hologram
Samsung lit up the London skyline with a live hologram show, transforming city spaces into stunning canvases in preparation for the Galaxy Unpacked event in 2025 and providing a glimpse...
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The prices of bread and hamburgers increased mainly
According to recent data from the Central Statistical Office (KSH), the Hungarian food market has been hit by significant price increases over the past five years. The largest price increases...
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