News and articles
Organizational change in the life of REAL NATURE
REAL NATURE is pleased to announce that we have reached a significant milestone in the life of the company: our new COO, István Justin, has finally arrived. This step not...
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Brand footprint – or what do Coca-Cola, Kinder and Riska have in common?
The results of the Brand Footprint research coordinated by CPS-YouGov were presented at this year’s Business Days conference – for the first time together with an awards ceremony. This article...
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The AI-revolution is yet to come
40% of companies are just getting to grips with the business potential of AI technology. This article is available for reading in Trade magazin 2024/11 Although three quarters of firms...
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We were learning together (Part 2)
Almost 1,100 “students” enrolled at the FMCG Open University, to learn from the best professors from different departments of the HoReCa and FMCG sector at the Trade Campus, in Hotel...
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TISZA-COOP pays special attention to domestic products
This year TISZA-COOP Zrt. won the trade special prize of the Retail Award of Excellence for Hungarian Products 2024 competition, which the company received with great pride. This article is...
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Retail Award of Excellence for Hungarian Products: success for CBA and domestic products
For CBA Kereskedelmi Kft. winning the 2024 Retail Award of Excellence for Hungarian Products isn’t only an honour, but also a strong confirmation of its commitment to Hungarian products. This...
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SPAR Magyarország wins customer award
SPAR Magyarország has won the Customer Award of Excellence in the Retail Award of Excellence for Hungarian Products 2024 competition. We asked head of communications Mark Maczelka about the recognition:...
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FAO global food price index spikes
The global index of food commodities jumped to its highest level in 18 months, following a surge in vegetable oil prices, reported the Food and Agriculture Organization of the United...
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Lidl among retailers and Coca-Cola in the FMCG sector win Most Attractive Employer 2024
For the 8th time PwC Hungary has surveyed labour market preferences and presented the Most Attractive Employer awards. Winners were named in ten sectors and the overall category, and the Most Attractive...
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Alibaba launches new AI-based search engine for SMEs
Alibaba International has unveiled the beta version of its AI-based global b2b search engine for small and medium-sized retailers and customers, called Accio. This article is available for reading in...
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Pecan Braid and Raspberry Crown
Pecan Braid and Raspberry Crown offer a real premium experience, not only in appearance but also in taste. These two pastries give consumers a new taste experience with every bite....
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Monster Ultra Strawberry Dreams
Ultra Strawberry Dreams was created with passion and it is fully packed with our Monster energy blend. Try it and you are guaranteed to go crazy for it, too. Contact: Coca-Cola...
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Johnnie Walker Black Label Squid Game
Limited edition series, tied in with the debut of the 2nd season of the television series Squid Game. Each bottle is individually numbered from 001 to 456. Contact: Zwack Unicum Nyrt....
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A farmer won the Syngenta sunflower crop competition with an average yield of more than 5 tons
This year, sunflowers were grown on 679 thousand hectares in Hungary, with a national average yield of 2.524 tons per hectare. The winner of the sunflower seed market leader Syngenta’s...
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Young people value sustainability and environmental protection the most
According to the a joint survey by the Bosch Group and Richter Gedeon Nyrt., the climate crisis and the finite nature of natural resources are the biggest challenges for more...
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The price of L-sized eggs decreased the most
According to AKI PÁIR data, the packing house price of caged table eggs (M+L) in Hungary was 49.47 forints/piece in the first forty-seven weeks of 2024, which was 14.6 percent...
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Soproni’s “rock” promotion comes to an end
Nearly 23,000 votes were cast by music-loving beer fans in the Soproni beer competition. Participants of the nationwide promotion could win an exclusive Tankcsapda concert for their favourite pub. Out...
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Equilor’s latest book helps small investors navigate the world of options
The latest member of the educational book series of Equilor Investment Co., Ltd., has been published, the book entitled “Options”. The fourth member of the book series introducing basic financial...
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Development programs ensure the future of the Hungarian pig sector
Development programs ensure that producers in Hungary can produce high-quality pork efficiently and competitively – said the State Secretary for Agriculture and Rural Development of the Ministry of Agriculture (AM)...
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Unilever invests $105m in in-house fragrance innovation
Unilever is investing $105.58m (€100m) to expand its fragrance design and creation capabilities across its global product portfolio. The investment will allow the company to take greater control over the...
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Spending on snacks up 70% in Germany
German snack consumption has soared in recent years, with spending up 70% since 2018, according to the latest YouGov research. While nearly one in two Germans snack regularly, a third...
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Chamber of Agriculture: Demand for walnuts is picking up, plantation size has increased
The demand for walnuts, the indispensable raw material for Christmas bejgli, zserbó and hókifli, will pick up at the end of the year. According to the overview of the National...
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Nisa launches mix-and-match freezer deals to drive shopper engagement
Nisa has kicked off a ‘three for £4’ mix-and-match freezer deal through to 2025, replacing its ‘five for £6’ freezer filler promotion in a bid to drive shopper engagement. The...
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AM: the range of HIR trademarked products has expanded further
On the 10th Jubilee Producers’ Communities Day, 22 products from 12 applicants were granted the right to use the HIR trademark, bringing the number of HIR trademarked products to 238,...
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Tourism economy improves again after four months
The index value increased by 4 points in the eleventh month of the year and is 6 points higher than the value of a year ago. The TKI index stood...
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GKI analysis: Small but strong: the situation of Hungarian SMEs
In the past two months, the government has made strengthening small and medium-sized enterprises its flagship in the framework of the new economic action plan. The government has not had...
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The secret of success is creativity…
…this is what the Superbrands award winners voted for in the impromptu mini-survey at the awards gala. What do Gmail, Skype, thefacebook, and the Superbrands programs have in common? They...
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BMI: Slight recovery in November
The Purchasing Managers’ Index (PMI) seasonally adjusted value for November is 50.3. Compared to the previous monthly values for November, this year’s value is lower than the long-term average for...
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Global investor joins PortfoLion’s Polish investment
Coding Giants, a Polish portfolio company of PortfoLion Capital Partners, has closed an €8.5 million investment round. The second investment round of the digital education platform that develops coding skills...
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New Managing Director at Coca-Cola HBC Hungary
Following his international appointment, László Békefi will continue his career as the Director of the Coffee Division of the Coca-Cola HBC Group, covering 29 countries, starting December 1, 2024. The...
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