News and articles
Paradise isn’t here yet
The government decision to refund the VAT on fruit and vegetables to pensioners has put the offering available in stores in the spotlight. Retailers expect high quality and competitive prices...
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Auchan launches sustainable ice cream in Portugal
Auchan Portugal has teamed up with local brand O Gelado to launch a new vegan banana-coconut flavoured ice cream as a solution to food waste. This article is available for...
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Research related to drought protection and water management is of paramount importance
Research and development related to drought and water management are of key importance for the sustainability of agriculture. The knowledge available at the Karcag National Climate and Landscape Research Center...
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Less sugar, minimum carbohydrates
This article is available for reading in Trade magazin 2025/5. According to Bojana Nenadovic, marketing director of Coca-Cola HBC Magyarország, in 2024 the soft drink market showed a slight decline...
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Hungarian-Bavarian agricultural relations at the threshold of a new beginning
It is very instructive that we were able to agree on almost all issues. We must seek cooperation and how we can jointly provide effective responses to the emerging challenges...
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In order to promote agricultural professions, the NAK will also organize “Professional Taster” camps for career seekers in 2025
The National Chamber of Agriculture is organizing free “Professional Taster” career orientation camps for elementary school students in grades 5-6-7 at 19 locations across the country. During the five-day summer...
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HiPP Fruits in cup
HiPP continues to expand its fruits in cup product range with two new variants. The Blueberry and Pomegranate in Apple and Banana and Cocoa Cream cup desserts are now available...
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FBAMSZ: it is advisable to apply for the 2025 agricultural insurance premium subsidy by Thursday
In the unified subsidy application submitted to the Hungarian State Treasury (MÁK), it is possible to apply for the agricultural insurance premium subsidy without penalty in 2025 until May 15...
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Less is always more here!
Consumers show growing demand for products that aren’t just tasty and effective, but also have a composition that meets health-consciousness and sustainability standards. This article is available for reading in...
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Mercedes-Benz Academy students are the best in the country
The students of the Mercedes-Benz Academy in Kecskemét won the tool and equipment manufacturing category and took 2 podium places at the Szakma Sztár Festival on May 10. At the...
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European Commission proposes to simplify CAP to boost competitiveness
The European Commission presented a package of measures on Wednesday to simplify the Common Agricultural Policy (CAP) to support farmers and boost competitiveness, with legislative changes aimed at reducing the...
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Kroger turns to TikTok for private label inspiration
The grocer is debuting a limited-edition collection of foods inspired by a growing trend on the social media platform. In 2025, cherry is more than a fruit. It’s a shade...
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EU pesticide sales fall
Around 292,000 tonnes of pesticides were sold in the European Union in 2023, the lowest level since 2011, down 9% from the previous year and 18% from 2021, the EU’s...
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Mondelēz International’s Sustainable Futures Makes Impact Investment in European Regenerative Agriculture Platform eAgronom
Mondelēz International, Inc. announced that its impact investing platform, Sustainable Futures, has made an investment in eAgronom, an Estonian company providing digital tools to support farmers in their transition to...
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Lidl launches nationwide search for Scottish voice of its new self-checkouts
Lidl is all ears as it launches a nationwide search to find a Scottish voice for new self-checkouts, set to land in all stores in Scotland by October 2025. In...
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The future of the Hungarian wine sector is quality and innovation
Hungarian wines are able to compete with the world’s most renowned wine regions in terms of quality, uniqueness and diversity. The future of the sector lies in innovation – said...
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The gap between wages and retail sales growth is widening
Last year, 39% of salaries were spent in retail, which is even lower than the Covid year, which showed a very serious decline in retail turnover. While real wages increased...
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Favourites recreated – without lactose
This article is available for reading in Trade magazin 2025/5. Dóra Szekeres, head of the HELL ICE COFFEE brand at HELL ENERGY Magyarország Kft. opines that consumers prefer alternatives that...
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We buy specialty foods by the hundreds of thousands
Kifli.hu is introducing an intelligent search engine for those following special diets. The turnover of items related to special diets in the online supermarket has increased by more than a...
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Albert Heijn introduces reusable bread bags
Albert Heijn has rolled out reusable bread bags in 600 stores in the Netherlands, in a bid to reduce the plastic content of packaging used in its bakeries. This article...
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12,358 people in need can live well from the food collected by Tesco and its customers in two days
Compared to last year, 100 tons more donations were received in the Hungarian Food Bank Association’s national spring non-perishable food collection campaign over the weekend. Of this, 61,789 kilograms were...
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“A paw in trouble!” – tens of thousands join forces for shelter animals
The joint pet food collection campaign of SPAR Hungary and the National Animal Welfare Foundation, “Paw in Trouble!”, which was organized for the fifth time this year, ended successfully. During...
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A century-old adventure brought to life – Unicum House celebrates its 20th anniversary this year
Unicum House opened its doors 10 years ago, guiding visitors through the history of the Zwack family and the legend of Unicum. Located in the heart of the 9th district,...
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… it is juniper berries that rule!
According to IWSR data, premium and premium+ gin sales are in decline on key markets such as the UK and Spain, but the US, France and Japan are performing well....
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The margin reduction will apply to thousands of household products in 30 categories
The margin reduction will apply to around a thousand household products in thirty categories, the Parliamentary State Secretary of the Ministry of Culture and Innovation (KIM) said on Tuesday in...
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The 44th National Wine Competition has begun, with approximately 2,700 bottles of wine competing
The 44th National Wine Competition, which began on Tuesday, will feature 890 wine samples from 239 wineries, totaling almost 2,700 bottles of wine, the event organizers told MTI on Tuesday....
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So far, 183 companies have received support in the 1+1 SME investment stimulus program
In the first round, 183 enterprises won a total of 19.2 billion forints in the Demján Sándor 1+1 SME investment stimulus support program – announced the State Secretary for the...
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Food imports in Croatia have exploded since joining the EU
Since joining the European Union, food imports in Croatia have exploded, the Croatian daily Jutarnji List wrote, citing data from the Croatian Statistical Office. The country, with a population of...
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The future of the Hungarian wine sector is quality and innovation
Hungarian wines are able to compete with the world’s most renowned wine regions in terms of quality, uniqueness and diversity. The future of the sector lies in innovation – said...
Read more